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Investing Wisely in Rights Management Systems to Grow Bottom-Line Revenue
When: December 19, 2013
Time: 2:00-3:00 PM Eastern (1 hour)
The number of opportunities to monetize book rights is rising rapidly in the digital and global age that we live in, yet the average revenue from each deal is falling – so efficiency is key.
How do you efficiently and effectively monetize all your rights?
Ashley Mabbitt, assistant director, international rights at John Wiley and Sons will present and answer questions about new rights opportunities arising in the digital age. Ashley will discuss strategies to invest in rights data management and related systems, so that rights managers and author representatives can go after all the new licensing deals that are possible nowadays. Better systems will support bigger and more high-profile rights deals.
Attendees Will Learn:
- About the opportunities for monetization available
- How to take advantage of those opportunities
- To increase efficiency with every deal signed
- The systems and technology necessary to make it happen
Who Should Attend:
- Rights managers
- Executives responsible for getting the most value out of their organization and operations
Ashley Mabbitt, assistant director, international rights at John Wiley and Sons
Emily Williams, Manager of Digital Content, BarnesandNoble.com