Upcoming Digital Book World Webcasts

Get essential tips and advice from the brightest minds in the digital publishing industry delivered to your desktop in a live presentation. These online, interactive webinars are presented by industry experts and noted consultants. Webcasts last about an hour and include a Q&A session toward the end where listeners can get answers to specific questions from the webcast presenters. Attend these online learning sessions live, or access them at a later date OnDemand and in our archives.


Mastering Metadata Essentials

Strategies for Creating, Packaging and Distributing Book Metadata That Work

When: Tuesday, February 3, 2015
Time: 12:00—1:00 PM Eastern (1 hour)
Cost: FREE

book metadata authors publishers onixIn online bookselling, good metadata forms the basis for reader discovery, evaluation, selection and purchasing, thereby driving business for publishers, authors and booksellers alike. But using metadata to create an effective online shopping experience for consumers is no small challenge–and it’s becoming an even more critical one.

Join Renée Register, author of the forthcoming second edition of The Metadata Handbook: A Publisher’s Guide to Creating and Distributing Metadata for Print and Ebooks and an experienced Digital Book World University instructor, to learn how to implement metadata elements that drive discovery and book sales. This webcast will offer strategies to ensure that direct searches work, enable users to browse titles by a wide range of popular criteria and power algorithms to suggest the right books to readers. Renée will also discuss how to use metadata to better support efficient online business transactions and robust business intelligence.

Who Should Attend:

  • Publishers
  • Booksellers and digital retailers
  • Authors
  • Book discovery and information professionals

Attendees Will Learn:

  • How to implement the metadata elements critical for successful online bookselling, including both the core elements required by retailers and other features that help titles stand out in the marketplace
  • Methods to optimize the supply-chain through a technical understanding of the way metadata is distributed
  • Best practices and industry standards for effective metadata, including strategies geared to metadata that is formatted and distributed through ONIX
  • Tools for self-published authors and small publishers using the manual entry systems provided by publishing platforms

Speaker: Renée Register, Owner, DataCurate LLC

Moderator: Rich Bellis, Senior Editor, Digital Book World

Register here.

Metadata Handbook Renee Register Thad McIlroy Digital Book WorldAll attendees to this free webcast will receive coupon codes offering special discounts on four new metadata courses taught by Renée Register at Digital Book World University and on the second edition of The Metadata Handbook, forthcoming from Digital Book World on February 1. In the meantime, download your free preview of the new edition here.

Mobile Strategies for Authors and Publishers

When: Tuesday, February 17, 2015
Time: 12:00—1:00 PM Eastern (1 hour)
Cost: Free

Mobile strategies publishers Digital Book World webcast

The explosion of mobile devices—smartphones and tablets—is transforming the nature of digital publishing. Publishers and authors must rethink and rework every node of the publishing process, from marketing and discovery to content development and delivery.

Join digital publishing analyst Thad McIlroy, founder of the Future of Publishing blog and most recently the author of Mobile Strategies for Digital Publishing, a new research report published by Digital Book World, for an in-depth look at mobile trends and how they’re impacting both publishers and authors. With a broad-based look at the key issues, Thad will offer a comprehensive plan to help both publishers and authors launch into a fully mobile future.

Who Should Attend:

  • Publishers
  • Self-published authors
  • Markering professionals
  • Digital strategy managers
  • Mobile technology developers

What Attendees Will Learn:

  • An analysis of current market trends in mobile, a forecast of their longer-term impact, and an assessment of the international market opportunities
  • How to prepare organizationally to meet the demands of a changing digital ecosystem
  • Tools for developing an effective mobile marketing playbook
  • Methods for approaching digital content development and delivery challenges
  • Tips for identifying and assessing areas of investment for mobile content sales

Speaker: Thad McIlroy, Founder, The Future of Publishing

Moderator: Rich Bellis, Senior Editor, Digital Book World

Sign up now!

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