Social Media: The Art of the Nudge October 3, 2011 | DBW | 8 Iris Blasi | Tapping into the marketing potential of handles
DBW Insights: Gretchen Rubin June 28, 2011 | Rich Fahle | 0 “For me, writing a blog seemed incredibly new, incredibly intimidating, but I thought, ‘Well, I’ll give it a shot.’” Gretchen Rubin
DBW Insights: Don Linn April 13, 2011 | Rich Fahle | 4 “We’re going to have to be faster and more nimble than we are now.” Don Linn
Esther Lim: Interactive Narratives and the Future of Storytelling April 12, 2011 | Yvette M. Chin | 10 Esther Lim | The future of storytelling needs organic choices about social media and narrative.
DBW Insights: Scott Waxman March 31, 2011 | Rich Fahle | 1 “The role of the agent has always been to find great projects. Now, you have to figure out ways to get them out there.” Scott Waxman
DBW Insights: Dan Blank March 23, 2011 | Rich Fahle | 3 “When a reader comes to your book, it’s not just about the book.” Dan Blank
DBW Insights: David Steinberger March 22, 2011 | Rich Fahle | 3 “I think one of the things that we’re going to see over the next year is social media really come to the book publishing industry.” David Steinberger
DBW Weekly Roundup: 2/25/11 February 25, 2011 | DBW | 3 The most interesting news, commentary and tweets related to publishing that you may have missed, from all over the digital book world.
What’s The Hashtag? #dbw11 January 23, 2011 | DBW | 6 The hashtag for the conference will be #dbw11, with assigned hashtags for Workshops and breakout sessions.
Author Branding: Make it Memorable January 18, 2011 | DBW | 10 Sarah Wendell | “Building a brand name is not about selling books – it’s about making your name memorable.”
The Power of the Quiet Social Book January 12, 2011 | DBW | 9 Kathy Meis | “Publishers can try it all. But they know, if Martha next door tells her friend Mary to read Franzen… sold!”
A Modest Proposal for Book Marketing December 24, 2010 | DBW | 2 Mike Shatzkin | “The principle is that ‘investment marketing’ must replace ‘expensed marketing.’”
The Key to an Effective Engagement Strategy: PATIENCE November 15, 2010 | Dan Blank | 9 By Dan Blank | “Have the patience to create quality content, iterate your strategy and truly connect with individuals.”
DBW Weekly Roundup: 11/5/10 November 5, 2010 | DBW | 1 The most interesting news, commentary and tweets related to publishing that you may have missed, from all over the digital book world.
Social Media Reality Check (Roundtable: 10/14/10) October 14, 2010 | DBW | 6 Topic: Social Media Reality Check | Roundtable: 10/14/10 Social Media Reality Check [ 32:13 ]
DBW Weekly Roundup: 10/1/2010 October 1, 2010 | DBW | 1 The most interesting news, commentary and tweets related to publishing that you may have missed, from all over the digital book world.
DBW Weekly Roundup: 9/24/10 September 24, 2010 | DBW | 3 The most interesting news, commentary and tweets related to publishing that you may have missed, from all over the digital book world.
On Digital Natives, Analog Marketing and Branding September 23, 2010 | Guy LeCharles Gonzalez | 10 By Guy LeCharles Gonzalez | “If books are ‘social objects,’ what happens when ereaders become the center of attention?”
DBW Weekly Roundup: 9/10/10 September 10, 2010 | DBW | 2 The most interesting news, commentary and tweets related to publishing that you may have missed, from all over the digital book world.
Marketing, Marketing, Marketing (Roundtable: 9/9/10) September 8, 2010 | DBW | 2 Topic: Marketing, Marketing, Marketing | Roundtable: 9/9/10 Marketing, Marketing, Marketing [ 0:01 ]
Your Brand is NOT a Community September 7, 2010 | Guy LeCharles Gonzalez | 9 By Guy LeCharles Gonzalez | “Publishers’ lack of a direct relationship with readers leaves them vulnerable to disruption and disintermediation.”
DBW Weekly Roundup: 9/3/10 September 3, 2010 | DBW | 3 The most interesting news, commentary and tweets related to publishing that you may have missed, from all over the digital book world.
Goodreads Takes Next Step in Social Reading August 6, 2010 | Guy LeCharles Gonzalez | 19 By Guy LeCharles Gonzalez | “We have 13,000+ authors on the site and many of them want to reach readers directly.”
Guy LeCharles Gonzalez: Chief Executive Optimist August 3, 2010 | DBW | 3 By Sue Lange | “Digital publishing is either going to expand the audience for books, or it’s going to destroy publishing as we know it.”
DBW Weekly Roundup: 7/16/10 July 16, 2010 | DBW | 0 The most interesting news, commentary and tweets related to publishing that you may have missed, from all over the digital book world.
DBW Weekly Roundup: 7/9/10 July 9, 2010 | DBW | 1 The most interesting news, commentary and tweets related to publishing that you may have missed, from all over the digital book world.
Dan Blank: Putting the “Social” in Social Media July 6, 2010 | Marian Schembari | 9 By Marian Schembari | “If all you care about is protecting an established business model, then you are missing the point.”
Community vs. Commerce (Roundtable: 6/24/10) June 23, 2010 | DBW | 4 Topic: Community vs. Commerce || Roundtable: 6/24/10 Community vs. Commerce [ 35:11 ]
DBW Weekly Roundup: 6/18/10 June 18, 2010 | DBW | 0 The most interesting news, commentary and tweets related to publishing that you may have missed, from all over the digital book world.
Digital Strategies: Learning from RPG Publishers June 17, 2010 | DBW | 19 WEBcast: Innovative approaches to eBooks and POD, and the pros and cons of having a highly engaged readership.
Ron Hogan: Putting the Reader First June 16, 2010 | Marian Schembari | 3 By Marian Schembari || “I am confident that there are publishing companies forward-thinking enough to be responsive to communities of readers.”
DBW Weekly Roundup: 6/11/10 June 11, 2010 | DBW | 0 The most interesting news, commentary and tweets related to publishing that you may have missed, from all over the digital book world.
Blurring the Lines Between Fiction and Reality June 1, 2010 | Marian Schembari | 5 By Marian Schembari || “Fresh ideas certainly beat annoying the world with friend requests and promotional tweets.”