Wattpad: Digital Storytelling With a Social Twist

The digital marketplace has changed the rules for both readers and writers. Authors no longer need to be separated from their readers. Readers no longer have to wait for books to be complete before getting a peek at authors’ work. …

Want to Sell More Books? Understand Your Readers

Every self-published author wants to sell the most books possible. But not every book appeals to every reader—not even books that achieve best-seller status. The cold, hard fact is your book has unique characteristics that only interest a select group. The …

6 Steps to Overcoming Social Media Writer’s Block, Part 1

Part 1 in a 2-part series For self-published ebook authors, there’s one aspect of marketing that offers substantial exposure at a very low price: social media. It’s free, after all, and with social media, you can reach readers throughout the world. …

BigJump Rizzoli Winner already published in print

Only 4 months from the submission of the draft manuscript to the availability in bookshops of the final print edition. During a public event on June 23rd, Rizzoli unveiled the final winner of BigJump, the first literary award in Italy …

Four Ways to Rock Goodread’s New “Ask the Author” Feature

Building relationships with readers is a valuable way for an author to grow book sales. The Goodreads book recommendation site has recently extended its author tools with a new feature called “Ask The Author” that allows authors to answer fans’ questions. The way …

Getting Even Closer to Authors

Goodreads unveils “Ask the Author” program, Shindig brings 50 authors to Book Expo America, signs of an overall preference for ebooks in the UK, Txtr’s new EPUB3 reader for iOS and much more.

Experts Answer Key Questions on Social Media Marketing

No serious marketing professional in the digital publishing world today can afford to ignore the resources social media offers to connect with readers. But as social platforms multiply and develop, it can be increasingly difficult to cut through the cacophony …

Internet Boom Means More Avid Users

New data on mobile and internet users in emerging nations, another angle on the Author Earnings report, Simon & Schuster’s strong 2013 finish, rethinking start-ups and the editorial process and much more.

Internet, Mobile Boom Creating Avid Users Worldwide

A new study conducted by the Pew Research Center’s Global Attitudes Project found that Internet, cell phone and social media use is surging worldwide. And most people to adopt those technologies are becoming avid, rather than occasional, users of them. …

4 Easy Steps To An Irresistible Book Blurb

The blurb. The back-of-book description. The dust-cover copy. Whatever you call your book’s summary, it’s an important element of your marketing package. How to create a great book description? It comes down to four steps. Here is the formula: (1) …

Authors Connect With Live, Virtual Events

Standing alone on a stage in a nightclub, comedian Wali Collins understands the power of personal engagement. “My joke may succeed or fail, but at least I get immediate feedback,” he said. So when he wrote a self-help book, The …

The Truth About Author Websites

For some writers, the author website is a thing of pride of beauty. It’s an active well of new material, a place of engagement and connection, an extension of their books, even an invitation into their writing life. It gathers …

13 Book Marketing Techniques That Engage Readers

Learn more about cutting edge book marketing techniques at the Digital Book World Marketing + Publishing Services Conference & Expo.  It ain’t easy to turn a book into a bestseller. Harder still is for a first-time author to reach the …

The 3 Pillars Of Selling More Books

by Beth Bacon In the digital book marketplace, individual authors fight in the same ring with legacy publishers. The big publishers have an advantage: the power of their reputations grabs the notice of readers. Indie authors and publishers struggle for …