Niche

What Can Publishers Learn From a VC?

Having been through two funding rounds with a company in publishing, I actually think publishers and venture capitalists (VCs) have more in common than you would think: Both find a project (book/company) that they believe they can add value to and agree on appropriate terms. Often this is at a very early stage in...

4 Easy Steps to an Irresistible Book Blurb

The book blurb. The back-of-book description. The dust-cover copy. Whatever you call your book summary, it’s an important element of your marketing package and for helping out with book reviews. How to create a great book description? It comes down to four steps. Here is the formula: (1) Situation. Every story has to start...

Three Small Ideas for 2011

Greg Verdino | "Facebook isn't one single network with 500 million members; it’s 500 million distinct, personal, niche networks."

DBW Weekly Roundup: 7/23/10

The most interesting news, commentary and tweets related to publishing that you may have missed, from all over the digital book world.

DBW Weekly Roundup: 7/9/10

The most interesting news, commentary and tweets related to publishing that you may have missed, from all over the digital book world.

Learning from Ellora’s Cave

By Tim Brandhorst || "The laughter was gradually replaced by an awed silence as Raelene Gorlinsky described with perfect clarity how Ellora's Cave has evolved."