Ebooks

amazon, ebooks, publishers

Amazon, Ebooks and the Lack of Innovation

It’s 2016. We are landing rockets on floating platforms in the ocean. Engineers are developing high-speed transportation systems in which pressured capsules ride on air cushions facilitated by linear induction motors. A network of high-altitude Wi-Fi balloons is being designed to float on the edge of space so that everyone on the planet can...

Author Earnings’ New Report on Big Five Ebook Pricing

Author Earnings’ New Report on Big Five Ebook Pricing

Author Earnings posted a new report on ebook pricing from the Big Five publishing houses. According to the dataset they used, the ebook prices of the publishers’ most-heavily-promoted frontlist launches were, for the most part, still priced between $12.99–$14.99. But, as the report points out, once you take a step back and look at...

Author Earnings

Author Earnings Posts New Report on Big Five Ebook Pricing

Author Earnings posted a new report today on ebook pricing from the Big Five publishing houses. According to the dataset they used, the ebook prices of the publishers’ most-heavily-promoted frontlist launches were, for the most part, still priced between $12.99–$14.99. But, as the report points out, once you take a step back and look at the...

What Macmillan's Acquisition of Pronoun Means

What Macmillan’s Acquisition of Pronoun Means

Pronoun has an interesting history. It was incorporated seven years ago, in 2009, under the name “Vook,” a portmanteau of the words “video” and “book.” The fledgling company was started not long after the launch of the iPhone (2007), and Apple’s app market (2008) created excited speculation among publishing and technology pundits that enhanced...

So Who’s Afraid of Reader Analytics?

So Who’s Afraid of Reader Analytics?

Data has been a feature of book publishing for some time now. About 15 years ago, data became even more prominently used, as publishers could see sales data from competitors through then-new services like Nielsen Bookscan. The fundamental function of a publisher is to make a decision on what to publish (curation). Like a...

marketing, books, authors

The 2 Marketing Questions Every Author Should Ask

I’ve worked in the world of books for over a decade, mostly in marketing, from major houses like Wiley and FSG to Amazon to my current role at the start-up Inkshares, where I’m VP of Marketing & Operations. I’ve worked with hundreds of authors and have even been a part of getting a few...

social media, authors, sales, books, facebook, twitter

5 Strategies to Improve Your Ebook Sales

Ebook sales have been under pressure for various reasons over the past year or so, in particular the digital footprint of the Big Five publishers. However, this is still an industry that is finding its feet now that it has moved beyond the heady days of “the peak of inflated expectations.” Publishers flexible enough...

self-publishing, author, indie author, indie publishing, publishers

How Self-Published Authors Work with Editors

This is part one of a six-part series. As a self-published author, it’s your responsibility to make sure your book is as high-quality as it can be, and an editor is an indispensable resource who can help make your book look professional instead of amateurish. Getting off to a Good Start Ask your peers—other...

seo, publishers, google, search, content

Will an Open Web Liberate Reading Data?

At last week’s BEA, it was announced that the IDPF, the standards body for ebooks and responsible for the current EPUB specification, is considering merging with the W3C, the standards body for the web at large. This would mean that instead of having its own standards body for digital books, the publishing industry would...

seo, publishers, google, search, content

Will an Open Web Liberate Reading Data?

At last week’s BEA, it was announced that the IDPF, the standards body for ebooks and responsible for the current EPUB specification, is considering merging with the W3C, the standards body for the web at large. This would mean that instead of having its own standards body for digital books, the publishing industry would...

Ushering in the New Era of Ebooks in India

Ushering in the New Era of Ebooks in India

The ebook market in India is at the cusp of a major revolution. By 2030, India will be amongst the youngest nations in the world, with nearly 140 million people in the college-going age group, as per a report by E&Y. India has become the second biggest smartphone market in terms of active unique...

Ushering in the New Era of Ebooks in India

The New Era of Ebooks in India

The ebook market in India is at the cusp of a major revolution. By 2030, India will be amongst the youngest nations in the world, with nearly 140 million people in the college-going age group, as per a report by E&Y. India has become the second biggest smartphone market in terms of active unique...

video, publishers, virtual reality, vr, mobile, augmented reality, self-driving cars

Are We There Yet?

Ebook sales for “traditional publishers” seem to have hit a plateau. In the latest quarterly report from Simon & Schuster, for example, digital sales (including digital audio) fell approximately 10 percent, and HarperCollins has reported drop in digital revenue, as well. In some sectors, this has become a cause for celebration: the book is...

e-reader, e-reading, ebooks

A Consumer Feature and Marketing Opportunity on E-Readers

We take it for granted that when we open our favorite ebook app it automatically jumps right to the last book we were reading. And while that’s handy, I’d like to see at least one other option when I open the app. How about a reader-customized landing page? This page should be fully configurable,...

How CNET Wrote a Crowdsourced SciFi Novel

How CNET Published a Crowdsourced SciFi Novel

Earlier this week, CNET published the first installment of a new scifi novel, Crowd Control: Heaven Makes a Killing. What makes the work unique is that it was crowdsourced exclusively through CNET readers, and is, according to CNET, the world’s first massively multiwriter online science fiction novel. In October 2015, CNET asked readers to...

Goodreads

Goodreads Introduces Kindle Ebook Giveaway Program

Goodreads announced in a blog post that it has established a giveaway program for Kindle ebooks, currently in beta. Previously, the program had only been available for print books. Authors or publishers—whoever controls the digital distribution rights—can now offer up to 100 copies of the Kindle ebook and choose how long the giveaway will run....

Shelfie, app, ebooks, audiobooks

Harvard Book Store Partners with Shelfie to Offer Ebook Bundles

Harvard Book Store announced today that it has partnered with the smartphone app Shelfie to offer ebook bundles on a select number of New York Times bestsellers. According to a press release, bookstores that partner with Shelfie see a 180-percent lift in sales on “books stickered with the offer of a free or discounted...

A New Service to Help Authors Wrangle Reviews

The Great Amazon Page Count Mystery

How Amazon pays authors for work included in Kindle Unlimited (KU) made headlines across the inter-webs recently. Ann Christy’s post “KU Scammers on KU – What’s Going On” even made it on to the homepage of Hacker News. The discussion raises many interesting questions about what reading data Amazon collects and how Amazon uses...

Amazon

Amazon Spends $30 Million to Sell Ebooks to NYC Schools

Amazon won a $30 million deal yesterday to provide ebooks to New York City public schools, according to The Wall Street Journal. New York’s Panel for Education Policy voted in favor of the three-year deal with the Department of Education, which will go into effect in the next school year. If the three years...

Where Books Fit in the World of Content

Where Books Fit in the World of Content

I originally wanted to title this article “So What Is a Book Anyway?” as the last few years have seen a shift in what actually constitutes a book. Taking a step back, when we were children we were taught what a book was by being handed, naturally, a physical book. It had a cover...

arcs, advance review copies, books, ebooks, authors, netgalley

Books Cannot Become Mere ‘Content’

I originally wanted to title this article “So What Is a Book Anyway?” as the last few years have seen a shift in what actually constitutes a book. Taking a step back, when we were children we were taught what a book was by being handed, naturally, a physical book. It had a cover...

publishers, seo, research, keywords, editorial

Experimenting to Build the Right Ebook Pricing Strategy

What are effective ebook pricing strategies in today’s book business? Based on trends we observe at Ingram Content Group from both publishers and readers, we think about three general segments for ebooks: entertainment value, education value and marketing value. Entertainment Value Most trade ebooks generally fit into the entertainment value segment. The hard part...

Ingram on Finding the Right Ebook Pricing Strategy

Ingram on Finding the Right Ebook Pricing Strategy

What are effective ebook pricing strategies in today’s book business? Based on trends we observe at Ingram Content Group from both publishers and readers, we think about three general segments for ebooks: entertainment value, education value and marketing value. Entertainment Value Most trade ebooks generally fit into the entertainment value segment. The hard part...

ebooks, indexing, production, e-book

Here’s How Indexing Could Evolve with Ebooks

Last month I shared some thoughts about how indexes seem to be a thing of the past, at least when it comes to ebooks. I’ve given more consideration to the topic and would like to offer a possible vision for the future. Long ago I learned the value an exceptional indexer can bring to...

All About Automation for Manuscripts in MS Word

All About Automation for Manuscripts in MS Word

If you have been doing ebook development for any amount of time, you have heard a lot about XML workflows. These conversations, sometimes in hushed tones of trepidation and other times in hopeful anticipation, usually tend to end in the conclusion that an XML workflow is just not possible, is too costly, or does...

Automated Cleanup for Word Manuscripts

Automated Cleanup for Word Manuscripts

If you have been doing ebook development for any amount of time, you have heard a lot about XML workflows. These conversations, sometimes in hushed tones of trepidation and other times in hopeful anticipation, usually tend to end in the conclusion that an XML workflow is just not possible, is too costly, or does...

Ganxy

Ganxy Announces New Bulk Ebook Sales Feature

Ganxy, a company that helps publishers sell their content digitally, announced yesterday the launch of Ganxy Bulk Sales, a new feature that allows publishers to automate bulk sales and special orders directly from their website. In a blog post, the company wrote, “Until now, eBook bulk orders and special sales haven’t happened as often...

How One Small Publisher Is Lighting It Up

How One Small Publisher Is Lighting It Up

Of all the independent publishers I’ve spoken to recently, Chris McVeigh of Fahrenheit Press stands out as one of the most outrageous. He won’t mind me saying that, I’m sure. “Indie Innovation” is about featuring smaller publishers that are doing things a bit differently, and when I heard about Fahrenheit Press’s mantra, it was...