Ebooks

libraries, schools, book, reading

Why Publishers Should A/B Test Book Covers

Never judge a book by its cover. So the saying goes, yet consumers do it all the time. Every publisher and bookseller knows that covers sell books. But do consumers also form expectations from looking at the cover? Well, based on the results of some of the initial reader analytics data at Jellybooks, we...

Shelfie

Shelfie CEO: Books Should Be ‘Format-Shiftable’

Shelfie is an app that allows users to take a photo of their bookshelves and get ebook and audiobook versions of physical books they already own for free or at a low cost. The app also gives personalized recommendations based on the idea that the best recommendations come from a full picture of the books readers...

Bookticker

Bookticker Promotes Ebook Deals and Discovery

Bookticker, a new data-driven website for ebook deals, launched today. The platform uses metadata feeds from publishers to display new ebook deals in real time. Bookticker specifically focuses on promoting bestselling titles with reduced prices, publisher-promoted titles and titles that’ve fallen in price without any promotion. “We wanted to create a site that would...

How Is Technology Changing the Way We Read?

How Is Technology Changing the Way We Read?

I’m always interested in learning about the state of reading today. Given that many of us now read more on digital devices than we do with physical books, I find myself wondering how that shift has affected our reading habits. Do we skim more and retain less? Does it matter what type of device...

A Publisher Strikes Gold with Personalized Adult Coloring Books

A Publisher Strikes Gold with Personalized Adult Coloring Books

In recent years, Put Me in the Story, the line of personalized books for children, has been a huge hit for its publisher, Sourcebooks. What’s more, this trend has coincided with the surge in popularity of adult coloring books. To that end, since the beginning of 2016, personalized adult coloring books have been responsible...

How One Company Is Democratizing Ebook Retailing

How One Company Is Democratizing Ebook Retailing

Imagine a world in which anyone can sell ebooks and compete successfully with Amazon, Apple and Barnes & Noble. That’s the world Hummingbird Digital Media hopes to make a reality. Hummingbird, a subsidiary of American West Books, was born when Stephen Blake Mettee, Hummingbird’s president, and his colleagues became inspired at BookExpo America. “We...

Hummingbird, ebooks, retail, amazon, apple, barnes & noble

How Hummingbird Is Democratizing Ebook Retailing

Imagine a world in which anyone can sell ebooks and compete successfully with Amazon, Apple and Barnes & Noble. That’s the world Hummingbird Digital Media hopes to make a reality. Hummingbird, a subsidiary of American West Books, was born when Stephen Blake Mettee, Hummingbird’s president, and his colleagues became inspired at BookExpo America. “We recognized that three companies...

language learning, apps, digital publishing

How One Publisher Is Revitalizing Language Learning

In this series of conversations with independent publishers, we’ll hear from some truly innovative people. These people are making waves, throwing shapes and shaking up different areas of the publishing industry. It’s rewarding to speak with entrepreneurs who love what they do and believe in their mission. Last month, I was alerted to the...

amazon, kdp, ebooks, self-publishing, publishers

Amazon Is a Weird Company

There isn’t a company that more directly affects book publishing than Amazon. The e-commerce giant’s tentacles are firmly wrapped around all publishers, just waiting to tighten when its terms are deemed a speck below satisfactory. And in recent years it has taken a further jab at publishers by being largely responsible for the self-publishing...

AAP, books, ebooks, sales, publishers

AAP: Ebook Sales Down 12.7 Percent

According to the latest StatShot report from the Association of American Publishers (AAP), ebook sales remained down 12.7 percent through November 2015, compared to the same 11-month period (Jan.-Nov.) in 2014. Additionally, Adult ebooks saw a 7.3-percent decline compared to that same timeframe. There are several reasons why the StatShot data has reflected a decline in ebooks, explained...

e-reader, e-reading, ebooks

Why I Want an iPhone-Sized E-Reader (But Not an iPhone)

There’s been some discussion lately around large-screen e-readers. Michael Kozlowski of Good E-Reader launched an Indiegogo campaign for a larger-than-normal e-reader—13.3 inches—and TeleRead offered a couple different takes on the hefty price point Kozlowski is proposing: $699. I should say up front that I don’t use e-readers as often as I’d like to. I...

ebooks, sales, publisher

A New Take on Ebook Windowing

Ebook windowing is a technique designed to prevent ebooks from cannibalizing print book sales. The original thinking went something like this: release a new title in print format only, thereby preventing e-cannibalization. The result? Frustrated consumers. If you’re an ebook reader, there’s nothing worse than realizing a digital edition doesn’t exist for that new...

Some More Tips to Make Your Ebook Look Great

Some More Tips to Make Your Ebook Look Great

In my previous post, I offered a few ideas on how to make ebooks feel unique by taking advantage of some visual design cues. But I neglected to mention one crucial step: test, test, test your EPUB and MOBI files on multiple devices and apps. A simple example: try using a very light blue...

Should Publishers Rely More on Data or Instinct?

Data Vs. Instinct – The Publisher’s Dilemma

It might as well be time to address the elephant in the room. The pachyderm that is causing fear, uncertainty and doubt among authors, agents and publishers is the prospect of how data, and reading data in particular, may affect the creative process of writing, editing and marketing books. My starting point shall be...

Inkshares

Inkshares Book to Become TV Show and Audiobook

For the first time, start-up crowdfunded publisher Inkshares has sold major TV and audiobook rights for one of its books. Titled The Show, the book is written by ex-Google employee Filip Syta and follows a Google-like company called Show and its culture of drugs, sex and partying. The TV rights offer was made by a soon-to-be-announced video...

OverDrive

OverDrive Launches K-5 QuickStart to Promote Youth Reading

[Press Release] OverDrive Launches QuickStart eBook Collection to Promote Reading in Elementary Schools Teacher-recommended titles with simultaneous access for K-5 students in class, at home and everywhere, both online and offline CLEVELAND — March 14, 2016 – OverDrive, the leading eBook and audiobook platform for schools, wants all kids to become great readers. To...

Where Innovative Publishers Need to Focus

How One Small Publisher Is Tackling the Digital Space

While larger publishers continue to play a major role in shaping our industry, it is the smaller independent publishing houses that are pushing the boundaries more than ever. Many critics suggest that the heavyweights have become risk-averse, focusing instead on sure-fire wins, such as sequels and established authors. What’s more, some would argue that...

The Lost Art of Indexes in Ebooks

The Lost Art of Indexes in Ebooks

When was the last time you used an index in an ebook? Maybe the better question is this: Have you ever used an index in an ebook? One of the challenges here is that most ebooks don’t have indexes—the result of the misguided notion that text search is a better solution. Every so often...

Scribd

Scribd Adds 6,000 Titles from Macmillan

Scribd announced today that it has added more than 6,000 titles from Macmillan. This is the third time the “Big Five” publisher has upped its number of titles available on the subscription service, and is the largest to date. The changes go into effect today. In a statement, Co-Founder and CEO of Scribd, Trip...

Digital Book World

Michael Cader on a ‘Really, Really Complex Marketplace’

On the final day of the 2016 Digital Book World Conference, Publisher’s Lunch Founder Michael Cader started the sessions by giving a brief overview of how the book publishing industry collects sales data. The primary takeaway? There’s a lot of confusion, or, as Cader said, this industry has a “really, really complex marketplace.” Moreover,...

Jellybooks

Andrew Rhomberg: How and Why We Measure a Book’s Audience

In his workshop at Digital Book World 2016 titled “Data-Smart Publishing,” Jellybooks Founder Andrew Rhomberg described the process by which his company measures reader analytics, and also explained why publishers should be paying more attention to this growing field. The problem, Rhomberg said, is that authors and publishers cannot effectively measure reader engagement. “We...

Digital Book World

What It Takes to Create Digital Learning Products for Kids

At a discussion at the Launch Kids conference at Digital Book World 2016, Ashley Anderson Zantop of Capstone and CJ Kettler of Houghton Mifflin Harcourt talked about what it takes to create innovative digital learning products for kids. While both speakers agreed that kids prefer physical books over ebooks, they argued that kids actually prefer...

Digital Book World 2016 Kicks Off

Digital Book World 2016 Starts Today!

Professionals from all over the publishing industry head to New York City today for the Digital Book World Conference + Expo. Now in its seventh year, the 2016 event showcases a variety of programming, including workshops, master classes, panels, Q&As and talks. Some of the most talked about sessions include Data Guy’s presentation and...

What Publishing Needs to Learn from Newer Industries

What Publishing Needs to Learn from Newer Industries

The publishing industry is more than 400 years old. To put that timeframe into context, in the UK, when the first printing press was developed, in 1634, Charles I was king shortly before being overthrown. Much has happened since then, and there is much to be proud of in what this key industry has...

Why Do People Buy Books?

The 8 Biggest Reasons People Buy Books

Over the past couple weeks, I’ve been reporting on observations that Jellybooks has made about readers after collecting data about when, where and how they read. Do readers rant or rave about books? Do they read fast or slow? Do they even finish the books they begin reading? One of the more unique phenomena...

8 Reasons Why People Buy Books

8 Reasons Why People Buy Books

Over the past couple weeks, I’ve been reporting on observations that Jellybooks has made about readers after collecting data about when, where and how they read. Do readers rant or rave about books? Do they read fast or slow? Do they even finish the books they begin reading? One of the more interesting phenomena...

The Benefits of an Amazon Giveaway for Kindle

The Benefits of an Amazon Giveaway for Kindle

Amazon Giveaways are now available for Kindle ebooks. No, I’m not talking about KDP Select free promos. I’m talking about Amazon Giveaways—contests hosted by Amazon on Amazon.com which until now have only been available for print books and other physical products. But now you no longer need to have a print edition to run...

Self-publishing, authors, books, ebooks

How to Get the Most out of Your Ebook Design

I got into the ebook development game when a typesetting client was seeing terrible results from their machine-made ebooks. Content was garbled and the books were ugly. It was impossible to open a book and tell what you were reading. So it became my mission to create ebooks that were nice-looking individuals, just like...

Self-publishing, authors, books, ebooks

How to Make Ebook Design Count

I got into the ebook development game when a typesetting client was seeing terrible results from their machine-made ebooks. Content was garbled and the books were ugly. It was impossible to open a book and tell what you were reading. So it became my mission to create ebooks that were nice-looking individuals, just like...

How Does Age Affect Reading Behavior?

How Does Your Age Affect Your Reading?

Last week I explored how reading behavior differs between men and women. The analysis was based on observations that Jellybooks made as part of reading analytics studies with publishers that recorded how people read ebooks. This week, we will take a closer look at how a different factor impacts reading: age. Do books have...

How Does Age Affect Reading Behavior?

How Does Age Affect Reading?

Last week I explored how reading behavior differs between men and women. The analysis was based on observations that Jellybooks made as part of reading analytics studies with publishers that recorded how people read ebooks. This week, we will take a closer look at how a different factor impacts reading: age. Do books have...

Digital Book World

5 Questions with Sanj Kharbanda, SVP, Digital Markets, HMH

Sanj Kharbanda is senior vice president of digital markets at Houghton Mifflin Harcourt, where he manages the publisher’s digital marketing strategy, including for trade publishing, K-12 and consumer markets. At Digital Book World 2016, Kharbanda will be moderating a panel called “Standing Out in the Stacks: Marketing That Works.” We recently spoke to Kharbanda about...

What Are the Benefits of Digital Learning Platforms?

What Are the Benefits of Digital Learning Platforms?

Students have used print textbooks for centuries, but in recent years higher education learning companies have made the concerted effort to shift from print materials to digital tools in the form of digital learning platforms. With this change, content has become more engaging and interactive, and the benefits are obvious. Digital learning platforms include...