The c-suite at Sourcebooks just got a little more crowded. For the first time ever, the Naperville, IL-based publisher will have a chief operating officer. Barbara Briel has been promoted to the role of COO from her position as vice president and director of administration and finance.
Sourcebooks has been growing at a healthy clip in the past few years and has gotten a reputation as a cutting-edge publisher. We spoke with Sourcebooks CEO Dominique Raccah about using data in book publishing, Sourcebooks’s approach to e-book pricing and why it’s important to sell books directly to readers.