oyster

Oyster Opens Ebookstore

With all Big Five publishers on board, Oyster launches an ebookstore that puts it into closer competition with major retailers like Amazon. Readers can still sign up for the start-up’s subscription program, which offers unlimited access to over 1 million ebooks for $9.95 a month. But now, all of those titles plus about 100,000 more...

Digital Book World Ebook Best-Seller List

Prices Climb on Ebook Best-Seller List as Hawkins Holds No. 1

The average price of a best-seller inches up to $6.66 from $6.14 last week on the Digital Book World Ebook Best-Seller List as higher-priced titles crowd the upper rankings. Five of the top ten cost more than $10. And speaking of tens, this week marks the tenth that The Girl on the Train, the best-selling thriller...

Eyeing Amazon, Oyster Launches Ebookstore with All Big Five Publishers

Starting today, the ebook subscription service Oyster is no longer just that. Eighteen months after launching publicly, the company unveils an ebookstore offering a la carte titles from all of the Big Five publishers, encompassing all front- and back-list ebooks, including preorders, available everywhere else. Because the new store’s wares are available even to non-subscribers, Oyster moves...

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Kobo Takes Aim at Kindle Voyage

Unveiling its newest device, the Glo HD, Kobo makes a play for the top shelf of the e-reader market. Retailing for $70 less than Amazon’s premium e-reader, the Kindle Voyage, the Glo HD boasts comparable specs, including six-inch, 300 ppi E Ink touchscreen, 1GHz of processing power and approximately two months of battery life....

Kobo Unveils New E-Reader to Take on Kindle Voyage

Kobo launches its latest e-reader today, the Kobo Glo HD, which it bills as a device featuring “the highest resolution screen available on the market, at the lowest price.” At $129.99, the device is $70 cheaper than the $199 Kindle Voyage, which Amazon rolled out in September last year. The Glo HD features a six-inch,...

Firebrand and NetGalley Pursue New Markets

[Press Release] Worldwide expansion as Firebrand adds senior staff in the UK; NetGalley launches in France New York, April 7th, 2015—Firebrand Technologies, a worldwide provider of publishing systems and technologies, and NetGalley, which provides digital galleys to professional readers, have announced two events which will significantly strengthen their presence in new markets. First, Firebrand is...

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Print Habits Die Hard

It’s difficult to fault publishers for focusing their production workflows around print content. For one thing, it’s a reflection of the current market. With ebook growth slowing down and print holding strong, “typesetting for print is still a primary skill-set publishers need to maintain,” says leading ebook developer Laura Brady. But ebooks too often...

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Twelve Ways to Update Print Production Habits

I was reading a novel today on a Kindle Paperwhite—or “dogfooding” as some would like this habit to be called. Despite the engaging content, I kept getting jarred out of the ebook by its low production quality. The formatting wasn’t even so horrible, but small mistakes kept punching me out of my immersive experience....

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Three Stats on the Mobile Future

If publishers are inching toward mobile by fits and starts, consumers are barreling forward. Here are key pieces of the emerging mobile picture: 1. It’s dominated by smartphones, ownership of which just hit 64% in the U.S., rising from 35% in 2011. 2. It’s no country for old men, who can get by more easily...

Tablets to Overtake Notebooks by 2016

The tablet market may be slowing, but notebooks appear to be doing worse. According to new figures from ABI research, notebooks are ceding market share to other mobile computing devices. Analysts estimate that by 2016, notebooks will account for only 47% of the market—falling from 51% in 2013—whereas tablets are projected to hit 52% by that time. It’s...

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What Publishers Pay to Change Strategy

Adjusting to the digital market means continuously recalibrating investments to support strategic goals and the organizational resources for pursuing them. Bibliocloud founder Emma Barnes sees those costs as amounting to a “strategy tax” publishers and booksellers shoulder in order to compete. But more than just the “toll a business must pay in order to set the...

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The Real Price of a Strategy Shift

Whatever your strategy, you need to pay a “strategy tax.” That’s the name I give to the cost you’ll end up paying to support your business strategy. Take Amazon. It has a hands-off strategy. Amazon doesn’t want to pay staff to answer phones; it wants publishers to be self-service. We don’t phone them or...

Reedsy Adds Author Platform Tools

The self-publishing services platform Reedsy, which launched in November last year, adds tools for authors to develop more robust web presences for connecting with readers. According to a press release announcing the new features, Reedsy now lets authors “integrat[e] Goodreads fans, Amazon portfolios, social media accounts and personal blog posts into a single webpage.” Originally...

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Amazon-HarperCollins Contract Talks Sour

Its distribution contract up for renewal, HarperCollins is said to be refusing the terms Amazon has put on the table. According to a Business Insider report based on an unidentified Amazon source, the publisher has been offered “the same contract recently signed by Simon & Schuster, Hachette, and Macmillan.” If the impasse can’t be...

Amazon-HarperCollins Negotiations Peek into Public View

Amazon’s contract negotiations with HarperCollins have come to a something of an impasse, according to an anonymous source Business Insider reports as knowledgeable about the matter. It’s the first time the public has gotten any indication—however limited and hard to corroborate (HarperCollins has declined to comment)—that the publisher’s talks with Amazon may not be going smoothly. HarperCollins’s distribution contract...

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Smartphone Ownership Hits 64% in the U.S., Millennials “Heavily Dependent”

64% of American adults are smartphone owners, a figure that’s risen from 35% just four years ago, according to the latest Pew study. For many, the devices are a primary means of accessing the Internet. 15% of Americans say they have few other ways to get online besides their smartphones. Perhaps unsurprisingly, many of those who rely most on...

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Closing the Gaps in Readers’ Sales Journeys

Few publishers have marketing programs in place at every stage of a reader’s path toward making a book purchase. That’s partly because most publishers are still figuring out how to build meaningful relationships directly with their readers. But as marketing expert Murray Izenwasser and others have recently argued, a great discoverability strategy no longer...

Digital Book World Ebook Best-Seller List

Seasoned Authors Dominate Ebook Best-Seller List as Average Price Rises

All four of the new titles to hit this week’s Ebook Best-Seller List are by best-selling authors, like Harlan Coben and John Green, whose previous books have found broad appeal among readers. That’s hardly surprising for a best-seller list, of course, and it’s something we’ve seen before. In the cases of John Green’s 2009 novel Paper Towns and Diana...

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It’s Not (Just) about Discoverability

The Five Stops on Your Customer’s Journey In the course of planning and developing a direct-to-consumer (D2C) strategy, it can be easy to lose sight of how the technical components fit into the broader strategic picture. So let’s zoom out for a moment and return the focus on customers—the people who are (or will...

IPR License Expands Licensing Opportunities for Self-Published Authors

Related: Tom Chalmers of IPR License on Why Publishers Must Boost Investments in Rights Departments [Press Release] IPR License and Digi-Rights® announce promotional rights and licensing campaign for self-published authors New service aimed at helping US-based self-published authors generate additional domestic and international rights and licensing sales London England UK and Bloomfield Hills, Michigan USA...

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The Kids Are Alright without Enhanced E-Reading

For all the time millennials are spending on digital platforms, they aren’t dropping everything in order to read on them. The numbers tell a pretty clear story. While e-reading is popular and growing among younger readers, two recent studies both find they’re still about twice as likely to read a print book as an...

Apple’s Tablet Sales Sink 15% in 2014 as Market Slowdown Continues

The trend seen in the first half of 2014 carries through to the full year as well, with Apple having shipped 15% fewer iPads in 2014 than it did the previous year, according to new data from ABI Research. Meanwhile, Samsung’s tablet sales are up 7% for the year, continuing the growth charted back in September. According to ABI’s analysts, “the...

youngreadersfeature

Young Readers Say No Thanks to Enhanced E-Reading

How do younger readers want to read? If you go by the numbers, so-called digital natives are just about as frumpy as their analog elders. One recent survey shows U.S. readers ages 18–34 almost twice as likely to read a print book as an ebook on any device. And while Pew researchers found ebooks’ popularity...

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How to Reach Millennial Readers

For book publishers, millennials can be a tricky bunch. They appear to favor print as well as offline, word-of-mouth book recommendations on the one hand, while driving an enormous share of social media activity on the other. Meanwhile, publishers’ marketing resources remain limited, and many are struggling to build relationships with readers where such...

Book Industry Study Group’s Executive Director Departs

[Press Release] BISG Executive Director to Resign Vlahos to Tattered Cover; New Executive Sought (New York, NY: March 26, 2015) The Book Industry Study Group (BISG) announced today that Executive Director Len Vlahos will resign his position effective June 12, and will relocate to Denver, Colorado where he and his wife will join the...

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Three Ways to Engage Millennials on Social Media

“Authenticity is key,” said Huffington Post Teen Editor Taylor Trudon about engaging with young readers on social platforms, speaking at a conference hosted by Publishing Perspectives in New York City this morning, called “Designing Books for Young Readers.” Striking a tone that digital natives perceive as authentic doesn’t always come easily to book publishers. Social media marketing is nothing new in publishing...

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New Survey Finds Millennial Readers Clinging to Print

A new study by Publishing Technology finds U.S. millennials—defined as people currently between the ages of 18 and 34—almost twice as likely to read a print book as an ebook. That finding squares with similar print preferences Pew researchers found among older readers as well. Among adults 18 and up, 28% read an ebook in 2014 as compared with the...

changefeature

A Vantage Point on a Decade of Change

As of April 20th it will have been ten years since, aged 25, I set up Legend Press from an Internet shop under my shared flat in Stoke Newington. The last decade has been a challenging but unforgettable personal journey, but it has also inadvertently coincided with an industry that has irreversibly changed. When...

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Global Ebook Opportunities Rising

A recent Pew study hints at growing opportunities for ebook publishers and retailers to reach more English-language readers around the world. Not only are rates of Internet use are higher among younger, more affluent, better educated members of the 32 developing countries Pew surveyed, those users also tend be social media savvy and read or speak...

Pew global ebooks readers publishing

Emerging Global Internet Users Young, Social, Read English

A Pew study published last week finds that Internet use in emerging and developing countries is highest among younger, more affluent, better educated users who read English—all potentially good news for English-language ebook publishers setting down roots in international markets. Despite wide variation in the rates of access among the 32 countries Pew surveyed, national income correlated strongly to...

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Prices Swoon on Ebook Best-Seller List as New and Familiar Players Mingle

It’s not always easy to tell what makes an ebook successful. Film adaptations certainly help, as does the name-recognition of a popular author with a large fan base. Those are two probable reasons why the entirety of Veronica Roth’s Divergent trilogy is back on this week’s list, just as the Insurgent movie hits theaters, and James Patterson’s NYPD...