Book Marketing Blueprint

Retooling marketing strategies for the digital era, Amazon’s retort to German authors, “sorceress” turns songstress on Pottermore, Firebrand’s new ebook QA tool, tips for making book apps and much more.

Pottermore Publishes Song From ‘Singing Sorceress’

[Press Release] POTTERMORE RELEASES NEW CONTENT FROM J.K. ROWLING ABOUT SINGER CELESTINA WARBECK AND, FOR THE FIRST TIME, POSTS A SONG ON WEBSITE For release, August 18, 2014, 6am EST | 11am BST J.K. Rowling’s website pottermore.com has posted new …

Firebrand Launches Ebook Production Checking Tool: FlightDeck

Related: For the best in innovative, high-quality ebooks, check out the Digital Book Awards.  [Press Release] Firebrand Technologies, a leading publishing industry technology services company, announced today that FlightDeck, the new EPUB quality assurance tool from Firebrand’s eBook Architects team, …

Top Ebook Publishers of 2014

Tallying the publishers with the most best-selling ebooks so far this year, Kindle head Russ Grandinetti’s role in the publishing world, Bezos-owned Washington Post briefly adds Amazon ‘buy’ button, how cheap books could hurt readers and much more.

Digital Apps For Early Learning: A Glimpse At Kumon Publishing

Can digital tablets help children learn skills like penmanship? Can interactive apps foster appreciation for the sounds of language? Kumon Publishing North America is exploring these questions. The company that’s known for its educational learning centers has introduced two digital apps …

The New Trend in Ebook Prices

Accounting for the steady rise in prices of best-selling ebooks, Amazon’s gamble on customer loyalty, the Colbert Report’s hand in boosting books, Orwell’s estate responds to Amazon, Houghton Mifflin Harcourt grows and more.

Houghton Mifflin Harcourt Overall Revenues, Profits up, Trade Down

Related: See HMH CEO Linda Zecher speak at Digital Book World 2015! More info: agenda.  Sales and profits are up at Boston-based educational and trade publisher Houghton Mifflin Harcourt, even as the company’s trade division had a softer second quarter …

New Ebook Production Tools

Getting acquainted with the new production technologies, weighing the future of digital content development, Rosetta Books moves to reinvent print models, Amazon’s campus expansion and more.

More Wiley Journals Have ‘Impact’ This Year Than Last

[Press Release] Wiley Announces Continued Growth in Titles with Impact Factor John Wiley & Sons, Inc., today announced a continued increase in the proportion of its journal titles indexed in the 2014 release of Thomson Reuters Journal Citation Reports® (JCR). …

Amazon Expands Campus Bookstore Program, Launches at Purdue

Amazon has launched an online campus bookstore at Purdue that the university says will save students there $6 million a year. The launch is an expansion of its Amazon Campus program, which opened a similar store at University of California, …

Surviving the Digital Transition

Navigating the latest challenges in digital publishing, Penguin Random House dominates ebook best-seller list, authors’ stakes in the Amazon-Hachette feud, BiblioBoard expands its catalog and more.

Financial Times: Prescription for Publishers Surviving Amazon

“What happens if your biggest customer is also your worst nightmare?” asks the Financial Times. While the question is reductive (for many publishers, Amazon has been far from a “worst nightmare,” giving purchase to previously “out of print” books, reviving authors’ …