BY Martin Cavannagh “All you need to be a writer is a pen and paper,” is something you might say if you’re one of those smug savants who can just sit down and write an entire novel longhand. But for the rest of us? Well, we can take all the help...
As audiobook trend grows, so do advances for writers of popular series. Here's how agent Laurie McLean's helped one author get top dollar.
Is the rise of podcasts a threat to authors? Ian Small, head of Audiobooks.com, offers honest answers to this ominous question and more.
Setting up a sales page in an online bookstore is as simple as filling in forms. However, many of the questions require research. Use this handy checklist to gather the information in advance.
Anyone producing a digital book or setting up an ISBN may come across the acronym BISAC. If you’re wondering what a BISAC code actually is, author Sharon Anderson offers some answers.
Audiobook expert Michele Cobb offers a guide to making your audiobook dream a reality. Follow these 15 tips to make the experience smooth and produce quality results.
Do you frequently send links of your book’s Amazon sales page to people? You may be directing a book blogger to check out your title. You may be updating your bio for an event or an application. You may be responding to a request from a conference organizer or a writing...
Are you an author who wants to copyright your work? How do you go about registering the copyright? It needn’t be complicated! This infographic from Reedsy clarifies the process for securing your copyright.
Most successful people credit reading, in some capacity, as a factor in their success. Certainly, the 18 extraordinary people we profile in the infographic below have publicly expressed how beneficial reading has been for them.
Many authors have tried Facebook ads without seeing a positive return on their investment. Dana Kaye's clients consistently achieve high conversion rates. How? Facebook Pixels. If you don't know about them, you should. Here's why.
A new digital book publisher launches in September: KaZoom Kids Storybooks. What began as a vision of making multicultural, interactive storybooks turned into a roller-coaster ride of disappointments and opportunities for founder Donna Beasley. Here's the true story of what it's like to run startup.
Getting reviewed by a book blogger can increase awareness of your book. But how do you get bloggers to read your book? Target only the ones interested in books like yours. Emmanuel Nataf shows you how to find them.
Are you stumped by the challenge of summarizing your several-hundred-page novel into a few paragraphs? Writing the description on the back of your book is no easy task. Try this fill-in-the-blank format to get you in the book-blurb-writing frame of mind.
Book box subscription services satisfy boutique-minded audiences. Author Jesikah Sundin explains how to reach readers in search of independently created, physical items. It may be the Digital Age, but brown paper packages tied up in string are still many people’s favorite thing.
Publishing is an industry in transition. Are you making assumptions based on old truths? Many tenets about book marketing that seemed solid a few years ago no longer hold. Beth Bacon busts eight myths about selling your book.
Do you wish your book promotions achieved better results? There may be holes in your plan. John Fleming offers a checklist to help you discover the flaws that need correction in your author marketing strategy.
What happens in an indie author's mind when book sales suddenly, inexplicably evaporate? Here's how one writer copes with the crazy fluctuations of online sales.
How much work really goes into publishing your own book? Many authors plunge into self-publishing without really knowing what they're getting into. This 8-stage workflow covers the main steps in creating a digital book.
Your finished book contains hundreds of data elements that are hidden from view of the final customer—it's the metadata that computers use to identify your book. All authors should make informed choices about their metadata before and after publication. Phuong Mai explains metadata best practices.
Have you been disappointed by a bookstore event? You're not alone. Still, don't dismiss bookstore visits. Publicist Dana Kaye offers three big reasons to get out there and meet your fans in person.
Great book covers sell books. Professional cover designers are trained in the craft of typography, photo editing, and design—but they’re not expected to know anything about your book or your visual preferences. Luckily, a document called a Creative Brief exists to help you convey your intentions to your graphic designer. Here’s...
I’ve put words on the page since I can remember. Not great words at first, mind you, but words, nevertheless. You could say I’ve been in the relentless pursuit of telling story in a meaningful, engaging, awesome way before I knew how to spell. I am, as it turns out, a...
The public library might not be top of mind when broadening your digital publishing reach, but it should be, according to literary agent Gordon Warnock. His report from the ALA Annual Conference shatters stereotypes about libraries and shows you how this public resource can help your writing career.
If you’re one of the many authors whose books are rejected by BookBub, don’t wallow in despair. You can turn that negative into a positive, by bucking up and trying again to get accepted by the book marketing giant by beefing up your reviews and generating more activity on your online...
For the first time in the industry, library patrons can access audiobooks, magazines, and eBooks all in one easy-to-use mobile app.
Where are ebook sales headed? Which countries spend most hours reading? Which populations are considered the most “literate”? Our infographic tells all.
You're done with your manuscript, but you’re not finished yet! Writing is not the same as publishing. Author Sharon Anderson shares her insights on how to shift from writer to publisher. ...
From sites that inspire to tools for creating your final ebook design, Sophie Knowles offers a list of the tools and resources every author needs.
Before you plan a range of individual marketing activities, spend some time building your loyal fan base (LOFABA). Maria Salomão-Schmidt is an author with an MBA. She explains why you should focus on your fan base first—and how to develop a fan base at every stage of the sales cycle.
Machine-learning provides curation tools that shape-cut online marketing content to make it work specifically for different platforms. Here's a philosophical look at how this new technology will shape the publishing industry.
A new Accessibility Certification Program offers a straightforward mandate for the international publishing industry: Make accessible books available to everyone who wants them at the time and place of their choosing.
A single ad on BookBub can generate thousands of downloads a day. No wonder authors can’t stop talking about this book discovery vehicle. Problem is, you can’t simply purchase an ad on BookBub. The service must choose you—and it turns away 80% of its applicants. If your book is not chosen,...
A lot of people that ask me how I got started marketing my books. There are so many options out there for marketing your books, and as you probably know, some are effective, and some… not so much. I’ll tell you about the number one way I marketed my books early on when...