Features

big data, machine learning, chatbots, Digital Book World

The Frankfurt Book Fair Explores Virtual Reality for Publishers

From the sold-out initial run of Oculus Rift to the New York Times now publishing stories in an “immersive format,” technology reporters and trend watchers are claiming that 2016 is the year of virtual reality (VR). In the arts and entertainment world, VR has been focused mostly in gaming, but, as a WIRED World...

sara nelson, harper, harpercollins, dbw, digital book world conference

The Hybrid Author: Everything You Need to Know

Digital publishing has drastically changed the landscape of the publishing industry, opening up new paths to success. Once upon a time, the only way for an author to get their books into the hands of readers was to land a deal with a publisher and allow them to distribute your title. This took a...

DBW, digital book world conference

5 Questions for Ted Hill, Chair, DBW Conference

Your recent article “The Best Way to Keep Your Job in Book Publishing” drew a lot of interest and highlighted the importance of the publishing industry conference, saying it’s the one opportunity for busy professionals to put aside the day-to-day grind and open up their minds to new ideas. With all the websites and...

goodreads, authors, books, giveaway

How to Make the Most of Goodreads Giveaways

Authors looking to boost book promotion efforts should consider incorporating a presence on Goodreads. It’s an established site filled with potential to really boost book marketing plans. In fact, some authors have elevated this to an art form and have become Goodreads rock stars. (If you need tips on best practices, read this article.)...

DBW, digital book world conference

Asset Management – Semantics, Lifecycle and Strategy

If you want to manage your content assets for evolving digital products and services, you may need to think differently. And you may require transformative tools and new models that assume modularity, portability and the ability to repurpose content with a global reach—a strategy based on the conjunction of technology and rights. Join us...

content, publishers, marketing, discovery, books

Author Cori McCarthy Discuss Her Book Being Optioned

Cori McCarthy is the author of four novels for young readers: The Color of Rain (Running Press, 2013), Breaking Sky (Sourcebooks, 2015), You Were Here (Sourcebooks, 2016), and the forthcoming Now a Major Motion Picture (Sourcebooks, 2017). I interviewed McCarthy to discuss ebook marketing and the transition of a book into a movie. This...

book publishing, dbw, digital book world conference

The Best Way to Keep Your Job in Book Publishing

Very early in my career in book publishing, I worked under the direction of an individual who was a ferocious and diligent networker. It was a terrifying experience. I can still vividly recall how thoroughly impressed (and dismayed) I was by her skills. This was my second job in subsidiary rights, as an associate...

authors, marketing, publicity

What Goes in a Press Kit?

As a self-published author (and these days, even if you’re a traditionally published author), you’ll likely be spending an insane amount of time on marketing. Having a robust press kit—specific to the needs of online marketing for authors—done in advance of your marketing push means maximum efficiency! Sample Press Kit Think of a press...

content, publishers, marketing, discovery, books

Author Cori McCarthy Shares Her Book Marketing Strategies

Cori McCarthy is the author of four novels for young readers: The Color of Rain (Running Press, 2013), Breaking Sky (Sourcebooks, 2015), You Were Here (Sourcebooks, 2016) and the forthcoming Now a Major Motion Picture (Sourcebooks, 2017). I interviewed McCarthy to discuss ebook marketing and the transition of a book into a movie. This is...

authors, self-publishing, publishers, books, sales

How Much Should My Book Cost?

When you embark on the journey of getting a book published, there’s a lot to consider, and one of the things that should be on your priority list is how much you’re going to charge for your book. The editors of traditional publishing houses must fill out a profit and loss spreadsheet (P&L) before...

Company Snapshots

Company Snapshots: Vearsa

In “Company Snapshots,” we pose a series of questions to leading providers of digital products and services and let them speak for themselves about what their company does, how they benefit publishers, and what they believe the biggest trends in the industry are. In today’s entry, we have Vearsa. What does your company do?...

Podium, publishers, netherlands

Dutch Encouragement: An Interview with Joost Nijsen of Podium

For this latest Indie Innovation entry, I spoke to Joost Nijsen, the renowned founder and owner of successful Dutch independent publishing house, Podium. Having recently moved to the Netherlands myself, I wanted to explore the publishing industry in this small yet influential country. Since 1997, Nijsen has built a strong and enduring reputation in...

authors, books, ebooks, content, brand, author platform

Create a Strong Author Platform with Free Content

Building a strong author platform can start with free content. Every word you write is a tool for promoting your brand and driving book sales. While it may sound counterintuitive, giving away your writing benefits you in the end. The main principle of marketing with free content is that all publicity is good publicity....

video, publishers, virtual reality, vr, mobile, augmented reality, self-driving cars

Is Video for Digital Publishers Worth the Hype?

If one were to define “digital publishing” loosely, it would be an amalgam of interactive, engaging content—delivered straight to the end user through online platforms. What sets it apart from traditional publishing is its format, which is designed for ease of consumption and extending unparalleled accessibility. Digital publishing has provided a global platform for...

Company Snapshots

Company Snapshots: instaFreebie

In “Company Snapshots,” we pose a series of questions to leading providers of digital products and services and let them speak for themselves about what their company does, how they benefit publishers, and what they believe the biggest trends in the industry are. In today’s entry, we have instaFreebie. What does your company do?...

Ratings Catcher

Ratings Catcher Helps Authors Monitor Reviews

Many authors have trouble keeping track of their book reviews, as companies like Amazon and Apple simply don’t present them all. Kindle only shows U.S. reviews, and iBooks only shows reviews from the author’s home country. But a new service called Ratings Catcher is trying to solve that problem for authors. Launched earlier this month, Ratings Catcher gathers...

arcs, advance review copies, books, ebooks, authors, netgalley

Advance Review Copies: Why They’re Used and How to Create Them

One of the key elements of a professional marketing and publicity campaign is the advance review copy (ARC)—also known as a galley—usually produced and distributed three to six months before the final book goes on sale. ARCs get used for many purposes, but mainly: • To gather professional, industry reviews, from sources such as...

book cover, book design, designer, book jacket, books, publisher

How a Publishing House Designs a Book Cover

It all starts with the pitch. I can actually find myself on the edge of my seat when our editors present each season’s new books. It’s the art department’s chance to vie for which titles speak to us the most—which books might work best with our particular styles and skillsets. After working at the...

Company Snapshots

Company Snapshots: Circular Software

In “Company Snapshots,” we pose a series of questions to leading providers of digital products and services and let them speak for themselves about what their company does, how they benefit publishers, and what they believe the biggest trends in the industry are. In today’s entry, we have Circular Software. What does your company...

sara nelson, harper, harpercollins, dbw, digital book world conference

4 Steps to Build a Strong Author Platform

For some writers, building a strong author platform comes naturally, but for others, this extroverted activity of networking takes a lot of work. Whether it feels comfortable or not, the reality is that an author’s work needs to reach the right community of readers to be successful. This means that one of the most...

books, ebooks, sales, publishers

How Indie Authors Should Price a Book for Optimal Success

Sometimes the simplest thing you can do to give your book a boost is play around with the pricing. It’s one thing to have a book, but it’s quite another to have one that actually sells. You have probably heard this from other indie authors, or even experienced it yourself. Your book gets added to...

Company Snapshots

Company Snapshots: PublishSoSimply

In “Company Snapshots,” we pose a series of questions to leading providers of digital products and services and let them speak for themselves about what their company does, how they benefit publishers, and what they believe the biggest trends in the industry are. In today’s entry, we have PublishSoSimply. What does your company do?...

Man Booker Prize

How to Win the Man Booker Prize

The Man Booker Prize for Fiction is a literary award handed out each year for the best novel written in English and published in the UK. It was first awarded in 1969. In addition to literary acclaim, winners also receive £50,000. There have been 50 winning novels—one for every year, plus extras in 1974...

Company Snapshots

Company Snapshots: Metrodigi

In “Company Snapshots,” we pose a series of questions to leading providers of digital products and services and let them speak for themselves about what their company does, how they benefit publishers, and what they believe the biggest trends in the industry are. In today’s entry, we have Metrodigi. What does your company do?...

Company Snapshots

Company Snapshots: Bowker

In “Company Snapshots,” we pose a series of questions to leading providers of digital products and services and let them speak for themselves about what their company does, how they benefit publishers, and what they believe the biggest trends in the industry are. In today’s entry, we have Bowker. What does your company do?...

Company Snapshots

Company Snapshots: Hummingbird Digital Media

In “Company Snapshots,” we pose a series of questions to leading providers of digital products and services and let them speak for themselves about what their company does, how they benefit publishers, and what they believe the biggest trends in the industry are. In today’s entry, we have Hummingbird Digital Media. What does your...

Jane Friedman, author, writer, self-publishing, editing, publishing

Everything You Need to Know to Begin Self-Publishing Successfully

More and more authors are self-publishing their books today, and many are finding the model to be more lucrative and sustainable than working with traditional publishers. But for authors trying to get started, the arena can be hard to break into—in part because of the sheer volume of editing, production, distribution and design services available....

authors, podcasts, marketing, sales

The Market for Audiobooks in India

With a rising population of working executives regularly driving to work in India and spending long stretches of time on the road, reading has a new window of opportunity, and with that, so does publishing. Yet while a large part of this audience has already been captured by ebooks, there is a new format...