Authors

National Book Awards Occupy Wall Street, Boogie Down

November 17, 2011 | Jeremy Greenfield | 2

Jeremy Greenfield | What really happened at the National Book Awards last night? Lamb, tears and dancing.

Penguin’s Book Country Launches Self-Publishing Service

November 15, 2011 | Jeremy Greenfield | 26

Jeremy Greenfield | Penguin’s online genre fiction community, Book Country, has launched a self-publishing service, signaling the intention of big publishers to develop additional revenue streams in the face of a changing book-publishing landscape.

Taking Extreme Measures to Find the Self-Publishing Holy Grail

November 8, 2011 | Jeremy Greenfield | 6

Jeremy Greenfield | Some authors take extreme measures to self-publish their work. The hope isn’t merely to see one’s name in print but to follow in the footsteps of Amanda Hocking and others.

DBW Insights: Susan Orlean, Author of Rin Tin Tin: the Life and the Legend, Part 2

October 11, 2011 | Rich Fahle | 4

“You have a story that you’re dying to write, it doesn’t just fit necessarily in the agenda of those magazines, it doesn’t mean you can’t do it.” – Susan Orlean

DBW Insights: Susan Orlean, Author of Rin Tin Tin: the Life and the Legend, Part 1

October 7, 2011 | Rich Fahle | 2

“I think writing, especially non-fiction writing, is a form of performance art.” – Susan Orlean

DBW Insights: Maureen Johnson, Author of The Name of the Star

October 4, 2011 | Rich Fahle | 4

“I’m very opposed to this idea of building yourself a brand and then forcing yourself into social media.” – Maureen Johnson

Co-Creating Value with Audiences – 7th Son: Obsidian

June 21, 2011 | DBW | 11

Scott Walker | It does not require a large budget to make the connection between creator and audience. Here’s how one author did it.

Author Branding: Make it Memorable

January 18, 2011 | DBW | 10

Sarah Wendell | “Building a brand name is not about selling books – it’s about making your name memorable.”

Reversal of Royalties: A Modest Proposal

October 1, 2010 | DBW | 13

By Bob Mayer | “This is a win-win situation. The author makes more money. The publisher makes more money.”

Publishing is Dead, Long Live Publishing

August 24, 2010 | DBW | 17

By Shiv Singh | “Seth Godin believes in the power of his brand and is betting everything on it.”

Blurring the Lines Between Fiction and Reality

June 1, 2010 | Marian Schembari | 5

By Marian Schembari || “Fresh ideas certainly beat annoying the world with friend requests and promotional tweets.”

Gretchen Rubin: Social Media Happiness for Authors

April 26, 2010 | DBW | 30

By Joe Dolce || “Publishers don’t have the time to think about it; and a lot of authors don’t know what to ask for.”

Why Don’t Publishers Market ALL of Their Books?

April 23, 2010 | DBW | 11

By Jane Friedman || “Everyone in publishing acknowledges the system is not ideal. It is in fact broken.”

Transmedia Requires New Breed of Writers, Publishers

April 19, 2010 | DBW | 18

By Alison Norrington || “For transmedia novelists (and publishers) to retain creative control will require more than a repurposing of content.”

OpenSky Seeks to Add Value to Author Platforms

April 7, 2010 | Marian Schembari | 8

By Marian Schembari || “Open up shop and recommend/sell your favorite crafty products; make some more money; write another book.”

Glue Offers Authors an Alternative to Amazon

March 18, 2010 | Marian Schembari | 14

By Marian Schembari || “Adaptive Blue’s Firefox browser add-on, Glue, has been downloaded an impressive 2.4 million times and counting.”

The New Farm System: From Blog to Book

February 12, 2010 | DBW | 33

By Iris Blasi || Not everything from the web works; “It takes more art and timing to get it right than you might think.”

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