Hybrid author Sylvia Day talks candidly about how readers are in control like never before when it comes to publishing, where publishing companies get it wrong when it comes to self-published authors, and how the world can’t survive without the publishing industry.
Recognizing the global growth of ebooks as well as the significant U.S. ebook market, Simon & Schuster has created a new senior-level position dedicated to developing the publisher’s worldwide ebook business. Doug Stambaugh will fill the role as vice president of global ebook market development and strategy. He will report to Simon & Schuster...
Like his new boss, HarperCollins chief marketing officer, Jim Hanas is a publishing industry outsider; in some ways, however, he's the ultimate insider. We spoke with Hanas about moving from online media to books, how he plans to help HarperCollins find an audience for each of its titles and how Digital Book World helped...
We sat down with Serbinis to discuss why he joined the publishing industry, Kobo's next moves, what advice he would give to Barnes & Noble and much more.
We sat down with Atria publisher Judith Curr to talk about acquiring the work of self-published authors, the new role of the editor, and why it’s important to take risks and try new things in digital book publishing -- for both publishers and their employees.
One of the hottest new places for agents to find clients and for publishers to find their next best-selling authors is the self-published best-seller list. One of the best agents at doing that in 2012 was Jane Dystel, landing huge deals with major publishers for a number of indie authors.
Seeing as though 2012 is just about over, we’ve gathered publishing experts to predict what extraordinary events are to come in book publishing in 2013.
We sat down with Chandler and talked about the site’s fantastic growth, how publishers can use Goodreads to make their book sales pop, and why Goodreads isn’t going to become a bookseller...yet.
For many publishers, Amazon is the No. 1 place where their books are sold. The massive online retailer is thought to have about two thirds of e-book sales market share and is considered the largest bookseller of any kind in the U.S. Here are three ways to maximize sales on Amazon.
Reader behavior is in flux and the ways in which people engage with and discover new content has grown exponentially, according to data from Bowker. This makes book marketer jobs more complicated.
According to a new study, 45% of all U.S. adults now own a smartphone, about double the proportion that own dedicated e-readers or tablet computers, currently making smartphones the most common mobile e-reading devices.
A month after appointing its CEO, HarperCollins has finalized the leadership team for its newly formed Christian publishing unit, a combination of what had been the two leading Christian publishers in the U.S., Zondervan and Thomas Nelson.
Random House has hired children's book publishing veteran Barbara Marcus to replace Chip Gibson as president and publisher of Random House Children's Books, according to a memo circulated in the company from Random House chairman and chief executive Markus Dohle.
While tablet growth surges and annual e-reader shipments decrease, there will be a place for the latter device in the foreseeable future, according to a new report.
We spoke with Levithan about the success of the Hunger Games as an e-book, what's new and hot in transmedia, and why the reading experiences of the future may depend on how children consume content today.
As book marketers find new ways to reach readers, content outside of what is normally considered a "book" is being used effectively to tease and market books.
Decisions on outsourcing publishing operations or not is the "secret sauce" in making good publishing decisions, according to Hachette chief marketing and sales officer Evan Schnittman.
We spoke with Restivo-Alessi about her early impressions of the book publishing industry, what she intends to do with digital at HarperCollins and why it's essential that publishers continue to take risks.
We sat down with Kobo executive vice president of content, sales and merchandising Michael Tamblyn to talk about Kobo’s international expansion, sharing reader data, why romance, science-fiction and fantasy are leading the way with e-books and why publishers should experiment more.
In a continuing effort to build its digital business, Random House has promoted four digital executives to senior executive positions. Milena Alberti, Amanda Close, Nihar Malaviya and Nina von Moltke have all been promoted to digital senior vice president positions roles at the company.
In the e-book era, everyone in publishing needs to be able to think digitally. When Simon & Schuster first began producing digital book products, it created separate departments that handled all the digital operations. Today, digital is in every department.
In December 2011, we spoke to a panel of book industry and media experts to hear their bold predictions for the book publishing industry in 2012. Six months later, we're checking in to see how many have come true, are on their way, or are looking unlikely to happen in 2012 or ever.
As business cycles in the publishing industry accelerate and more new books are being brought to market faster, does that mean that publishers can’t afford to take risks anymore? According to Simon & Schuster CEO Carolyn Reidy, they can and they still do.
It might just take a publishing industry outsider to solve the current marketing challenges facing publishers. We spoke with Angela Tribelli, the new HarperCollins chief marketing officer who comes from outside the industry, about marketing analytics, the recent sales reorganization at HarperCollins, and why publishers need to think more like direct marketers.
When asked which factors limit their ability to develop digital products, 91% of 366 publishers surveyed by Innodata and Digital Book World named lack of financial resources. Some 82% said lack of a defined process and 81% said lack of internal expertise. Click through to see charts.
Responding to the new digital nature of the book business, HarperCollins has restructured its sale organization, moving analytics into the sales department, making several promotions and letting go of about half a dozen employees.
"We need a diverse e-book market and not just a best-seller e-book market," said Hachette's new chief marketing and sales officer Evan Schnittman to Digital Book World at Book Expo America in New York in early June. Part of cultivating that diverse e-book market is helping bookstores get involved in the e-book marketplace.
Nicholas Callaway has changed titles at the company he founded and majority owns to chief creative adviser from chief creative officer following the company's closing of its New York office two weeks ago, signalling a step back from day-to-day operations at the children's book app publisher.
Random House president of sales, operations and digital Madeline McIntosh to the position of chief operating officer, effective immediately.
For the first time ever, more than half of Americans 65 and older are on the Internet, according to a new report -- and this could mean a whole new growing market for e-book publishers and retailers.
E-book subscription services have gained traction in the past few months as several publishers have adopted the alternative access model. Safari Books Online, which allows users to stream e-books for a subscription fee (think Netflix for e-books), has been using the model for ten years. But the sudden and recent rise of e-book subscription...
We spoke with Perseus chief marketing officer Rick Joyce about discoverability, the most innovative marketing publishers are doing right now and what type of marketing just isn't working anymore for books.
By partnering with Amazon to sell Kindle devices and e-books in its bricks-and-mortar bookstores, Waterstones, the UK’s largest bookstore chain, could be sacrificing its digital future for a short-term gain, say industry observers.