Features

authors, books, ebooks, content, brand, author platform

Create a Strong Author Platform with Free Content

Building a strong author platform can start with free content. Every word you write is a tool for promoting your brand and driving book sales. While it may sound counterintuitive, giving away your writing benefits you in the end. The main principle of marketing with free content is that all publicity is good publicity....

video, publishers, virtual reality, vr, mobile, augmented reality, self-driving cars

Is Video for Digital Publishers Worth the Hype?

If one were to define “digital publishing” loosely, it would be an amalgam of interactive, engaging content—delivered straight to the end user through online platforms. What sets it apart from traditional publishing is its format, which is designed for ease of consumption and extending unparalleled accessibility. Digital publishing has provided a global platform for...

Company Snapshots

Company Snapshots: instaFreebie

In “Company Snapshots,” we pose a series of questions to leading providers of digital products and services and let them speak for themselves about what their company does, how they benefit publishers, and what they believe the biggest trends in the industry are. In today’s entry, we have instaFreebie. What does your company do?...

Ratings Catcher

Ratings Catcher Helps Authors Monitor Reviews

Many authors have trouble keeping track of their book reviews, as companies like Amazon and Apple simply don’t present them all. Kindle only shows U.S. reviews, and iBooks only shows reviews from the author’s home country. But a new service called Ratings Catcher is trying to solve that problem for authors. Launched earlier this month, Ratings Catcher gathers...

arcs, advance review copies, books, ebooks, authors, netgalley

Advance Review Copies: Why They’re Used and How to Create Them

One of the key elements of a professional marketing and publicity campaign is the advance review copy (ARC)—also known as a galley—usually produced and distributed three to six months before the final book goes on sale. ARCs get used for many purposes, but mainly: • To gather professional, industry reviews, from sources such as...

book cover, book design, designer, book jacket, books, publisher

How a Publishing House Designs a Book Cover

It all starts with the pitch. I can actually find myself on the edge of my seat when our editors present each season’s new books. It’s the art department’s chance to vie for which titles speak to us the most—which books might work best with our particular styles and skillsets. After working at the...

Company Snapshots

Company Snapshots: Circular Software

In “Company Snapshots,” we pose a series of questions to leading providers of digital products and services and let them speak for themselves about what their company does, how they benefit publishers, and what they believe the biggest trends in the industry are. In today’s entry, we have Circular Software. What does your company...

ebooks, pdf, ocr, scan, agents, authors, publishers

4 Steps to Build a Strong Author Platform

For some writers, building a strong author platform comes naturally, but for others, this extroverted activity of networking takes a lot of work. Whether it feels comfortable or not, the reality is that an author’s work needs to reach the right community of readers to be successful. This means that one of the most...

ebooks, authors, sales, self-publishing, marketing

How Indie Authors Should Price a Book for Optimal Success

Sometimes the simplest thing you can do to give your book a boost is play around with the pricing. It’s one thing to have a book, but it’s quite another to have one that actually sells. You have probably heard this from other indie authors, or even experienced it yourself. Your book gets added to...

Company Snapshots

Company Snapshots: PublishSoSimply

In “Company Snapshots,” we pose a series of questions to leading providers of digital products and services and let them speak for themselves about what their company does, how they benefit publishers, and what they believe the biggest trends in the industry are. In today’s entry, we have PublishSoSimply. What does your company do?...

Man Booker Prize

How to Win the Man Booker Prize

The Man Booker Prize for Fiction is a literary award handed out each year for the best novel written in English and published in the UK. It was first awarded in 1969. In addition to literary acclaim, winners also receive £50,000. There have been 50 winning novels—one for every year, plus extras in 1974...

Company Snapshots

Company Snapshots: Metrodigi

In “Company Snapshots,” we pose a series of questions to leading providers of digital products and services and let them speak for themselves about what their company does, how they benefit publishers, and what they believe the biggest trends in the industry are. In today’s entry, we have Metrodigi. What does your company do?...

Company Snapshots

Company Snapshots: Bowker

In “Company Snapshots,” we pose a series of questions to leading providers of digital products and services and let them speak for themselves about what their company does, how they benefit publishers, and what they believe the biggest trends in the industry are. In today’s entry, we have Bowker. What does your company do?...

Company Snapshots

Company Snapshots: Hummingbird Digital Media

In “Company Snapshots,” we pose a series of questions to leading providers of digital products and services and let them speak for themselves about what their company does, how they benefit publishers, and what they believe the biggest trends in the industry are. In today’s entry, we have Hummingbird Digital Media. What does your...

Jane Friedman, author, writer, self-publishing, editing, publishing

Everything You Need to Know to Begin Self-Publishing Successfully

More and more authors are self-publishing their books today, and many are finding the model to be more lucrative and sustainable than working with traditional publishers. But for authors trying to get started, the arena can be hard to break into—in part because of the sheer volume of editing, production, distribution and design services available....

audiobooks, india, market

The Market for Audiobooks in India

With a rising population of working executives regularly driving to work in India and spending long stretches of time on the road, reading has a new window of opportunity, and with that, so does publishing. Yet while a large part of this audience has already been captured by ebooks, there is a new format...

Company Snapshots

Company Snapshots: Futureproofs

In “Company Snapshots,” we pose a series of questions to leading providers of digital products and services and let them speak for themselves about what their company does, how they benefit publishers, and what they believe the biggest trends in the industry are. In today’s entry, we have Futureproofs. What does your company do?...

publishers, data, big data

The Digital Economy Makes Way for Native Retailing

The evolution of book buying continues to progress from a physical, pick-and-pay method of retailing to a highly sophisticated form of a digital, buy-on-demand model. With the help of native retailing through platforms, a seller is able to reach potential customers wherever they are and wherever they interact with a book. Publishers have traditionally...

Company Snapshots

Company Snapshots: Radius Book Group

In “Company Snapshots,” we pose a series of questions to leading providers of digital products and services and let them speak for themselves about what their company does, how they benefit publishers, and what they believe the biggest trends in the industry are. In today’s entry, we have Radius Book Group. What does your...

Company Snapshots

Company Snapshots: Ontotext

In “Company Snapshots,” we pose a series of questions to leading providers of digital products and services and let them speak for themselves about what their company does, how they benefit publishers, and what they believe the biggest trends in the industry are. In today’s entry, we have Ontotext. What does your company do?...

Company Snapshots

Company Snapshots: INscribe Digital

In “Company Snapshots,” we pose a series of questions to leading providers of digital products and services and let them speak for themselves about what their company does, how they benefit publishers, and what they believe the biggest trends in the industry are. In today’s entry, we have INscribe Digital. What does your company...

Company Snapshots

Company Snapshots: Digimarc

In “Company Snapshots,” we pose a series of questions to leading providers of digital products and services and let them speak for themselves about what their company does, how they benefit publishers, and what they believe the biggest trends in the industry are. In today’s entry, we have Digimarc. What does your company do?...

5 Strategies to Improve Your Ebook Sales

5 Strategies to Improve Your Ebook Sales

Ebook sales have been under pressure for various reasons over the past year or so, in particular the digital footprint of the Big Five publishers. However, this is still an industry that is finding its feet now that it has moved beyond the heady days of “the peak of inflated expectations.” Publishers flexible enough...

Company Snapshots

Company Snapshots: Klopotek

In “Company Snapshots,” we pose a series of questions to leading providers of digital products and services and let them speak for themselves about what their company does, how they benefit publishers, and what they believe the biggest trends in the industry are. In today’s entry, we have Klopotek. What does your company do?...

Ushering in the New Era of Ebooks in India

The New Era of Ebooks in India

The ebook market in India is at the cusp of a major revolution. By 2030, India will be amongst the youngest nations in the world, with nearly 140 million people in the college-going age group, as per a report by E&Y. India has become the second biggest smartphone market in terms of active unique...

Company Snapshots

Company Snapshots: Librios

In “Company Snapshots,” we pose a series of questions to leading providers of digital products and services and let them speak for themselves about what their company does, how they benefit publishers, and what they believe the biggest trends in the industry are. In today’s entry, we have Librios. What does your company do?...

CNET

CNET Releases Crowdsourced SciFi Novel

Earlier this week, CNET published the first installment of a new scifi novel, Crowd Control: Heaven Makes a Killing. What makes the work unique is that it was crowdsourced exclusively through CNET readers, and is, according to CNET, the world’s first massively multiwriter online science fiction novel. In October 2015, CNET asked readers to...

Company Snapshots

Company Snapshots: Cenveo Publisher Services

In “Company Snapshots,” we pose a series of questions to leading providers of digital products and services and let them speak for themselves about what their company does, how they benefit publishers, and what they believe the biggest trends in the industry are. In today’s entry, we have Cenveo Publisher Services. What does your...