When Free Is the Best Launch Strategy

Arthur Klebanoff

Digital publishing thrives on experimentation. Successful digital publishers rely on experiments in discoverability, promotions, and content to reach new audiences in the vast marketplace of eBooks. There are several marketing strategies one could implement during the launch of a digital-original …

Canadian Competition Bureau limits agency ebook pricing

Trena White

Today the Competition Bureau of Canada, an independent law enforcement agency, announced that it has reached an agreement with four major trade book publishers that limits their use of agency ebook pricing in Canada.   Following an 18-month investigation into …

Time for Ebook Subscriptions for Children’s Titles

Jack W Perry

Another ebook subscription service was announced last week and this one is aimed at children.  Epic! launched with 2,000 titles in an “all-you-can-read” model for $9.99 a month. There are a couple of other kids’ subscription services, Bookboard with 400 …

Some Differences Between Ebooks, Enhanced Ebooks, And Apps

Beth Bacon

Digital storybooks for children come in many flavors: ebooks, enhanced ebooks and apps. What’s the difference between the three? They each offer different capabilities, require different production tools, have different price points, and serve different consumer needs. Capabilities and production …

Need to stop fixating on the book

Tom Chalmers

This blog is not to say that I have gone off the idea of books, the very object that pushed, or pulled, me into publishing in the first place. In fact, with the market segmenting into mass and boutique with …

My Trip to DBW: A Winner’s Tale

Maggie Hunt

I am not a winner; I am an earner. To make myself clear: I have never even rightfully won a game of bingo. I once tied with a guy for a free beer on bingo night at the bar (bingo …

ALA DCWG at ALA

Alan S. Inouye

Hey I had a great, productive time at my first DBW last week. I was able to meet some folks that I only knew virtually. Later, I will reflect a bit about DBW and the pre-conference workshop that ALA held, …

The ‘S Word’: Ebook Subscription Buzz at DBW 2014

Justo Hidalgo

It is fascinating how one can be a relative newbie in the publishing industry, where relations are core to the business development, and at the same time a “granddaddy” of the ebook subscription business, as Mike Shatzkin expressed about my …

Redefining the Middleman

Jason Allen Ashlock

Generate a word-cloud from publishing commentary over the past half-decade, and “disintermediation” would undoubtedly appear in large type. The jettisoning of middlemen–be they publishers, traditional retailers, book media, or agents–from the publishing value chain is a well-documented phenomenon, encouraged by …