Expert Publishing Blog

9 Reasons Why We All Need Accessible Ebooks

Books are designed to be read—but can your books be read by everyone? New accessibility (A11Y) EPUB3 standards open the door to many underserved populations. Kevin Callahan offers 9 reasons why conforming to A11Y standards is the right thing to do.

Un-box the Magic of Book Box Subscription Services

Book box subscription services satisfy boutique-minded audiences. Author Jesikah Sundin explains how to reach readers in search of independently created, physical items. It may be the Digital Age, but brown paper packages tied up in string are still many people’s favorite thing.

Grow A Loyal Fan Base The LOFABA Way

Before you plan a range of individual marketing activities, spend some time building your loyal fan base (LOFABA). Maria Salomão-Schmidt is an author with an MBA. She explains why you should focus on your fan base first—and how to develop a fan base at every stage of the sales cycle.