Author Archives: Daniel Berkowitz

Daniel Berkowitz

About Daniel Berkowitz

Daniel Berkowitz is senior editor of Digital Book World, where he oversees DBW's content and programming. Before joining DBW in July 2015, Daniel held several positions, including as a part of the editorial team at Grand Central Publishing. Daniel is a graduate of Vassar College and the Columbia University Graduate School of Journalism. His writing has been featured in Salon, AV Club and Time Out New York. He lives and works in New York City. You can follow him on Twitter at @DanJBerkowitz.

authors, website, blog, social media, marketing, pr

How Authors Can Reboot Their Online Presence in the New Year

You’ve probably been hearing a lot of “New Year, New You” talk recently, from people looking to jumpstart a new, healthy lifestyle to those looking to rethink their finances. This January, I’d like to recommend that all current and aspiring authors apply the “New Year, New You” concept to their digital brand. The new...

publishers, books, sales, retailers, customers

Getting to Yes: Converting Book Browsers to Book Buyers

Peter Hildick-Smith is the CEO of Codex-Group, where he leads book audience strategy research through large sample, quantitative pre-market testing. Prior to founding Codex, Peter was the chief marketing officer for GE Capital Global Consumer UK, and the SVP of customer management for GE Capital Retail Financial Services North America. He also served as...

google, apple, amazon, digital, content, ebooks

How We Can Better Merge Print and Digital

As I’ve said before, the publishing industry needs to get beyond the current “print or digital” mindset and instead explore ways for one to complement the other. Plenty of industry stats show that most readers are comfortable with either format and that many prefer the convenience of switching between the two (e.g., reading the...

dbw, digital book world conference, authors, publishers, media, books

How to Effectively Work with the Media

Scott Manning is the CEO of Scott Manning & Associates. For more than 30 years, Scott has created and implemented public relations campaigns for a wide variety of authors and literary organizations. His experience includes special events planning and media placement via long-standing contacts with print and online journalists, book reviewers and broadcast producers....

dbw, digital book world conference

How to Invent Your Future in 2017

Back in 2001, I had the good fortune to work for a software startup where I gained a valuable insight into how different levels of working professionals view the future. I was receiving some intensive sales training from the CEO, who had spent many years leading B2B sales for one of America’s largest software...

dbw, digital book world conference, authors, self-publishing. digital marketing

Authors as Entrepreneurs: The Road from Amateur to Professional

Julie Trelstad is the director of digital rights at the literary agency Writers House, where she manages the agency’s self-publishing program and helps clients with online marketing. She previously held positions at John Wiley & Sons, The Taunton Press, Readers Digest and Sterling Publishing, and started her own publishing venture, The Plain White Press, which...

sara nelson, harper, harpercollins, dbw, digital book world conference

Harper’s Sara Nelson Discusses the State of the Industry

Sara Nelson is a vice president, executive editor and special advisor to the publisher at Harper, an imprint of HarperCollins. Before joining the publisher, she was the editorial director for books and Kindle at Amazon, the books editor at O, Oprah’s magazine, and the editor-in-chief of Publishers Weekly. This year at DBW 2017, Sara...

dbw, digital book world, nielsen

Nielsen’s Kempton Mooney Talks Analysis and Reporting

Kempton Mooney is the senior director of research and analytics at Nielsen Book, where he provides market information and research expertise for companies with strategic initiatives in the book market. Prior to Nielsen, he held positions at Abrams, Random House and Hachette, working in sales, inventory, operations, and strategic planning. Kempton holds a masters...

book publishing, publishers, books, sales

How Did I Do on My 2016 Publishing Predictions?

Last December I wrote a blog post setting out my predictions for the publishing industry in 2016, and I promised to revisit them after 12 months. I always stress the importance of accepting accountability in business, and therefore I must also live—or fall—by the same rules. I have placed a score by each prediction....

audiobooks, authors, books, indie authors

Can Authors Afford to Produce an Audiobook?

One of the first questions that indie authors and small- to mid-size publishers ask me about audiobook production is, “How much does it cost?” My answer is always, “It depends.” Producing an audiobook is like building a house: your choices dictate your final cost. Each recording is custom-made rather than mass-produced. When people contact...

influencer marketing, books, dbw, digital book world, publishers

What Does Influencer Marketing for Books Look Like?

Susan Ruszala is an experienced business consultant specializing in go-to-market strategies for new businesses and business lines. As the former president of NetGalley, Susan transformed the business from a failed start-up to a successful, well-established and growing B2B subscription business operating internationally. Susan is a frequent and well-known speaker within the industry, and is also an...

Association of American Publishers, aap

AAP Sends Letter to President-Elect Donald Trump

The Association of American Publishers (AAP) sent a letter to President-Elect Donald Trump this morning. The letter, signed by Allan Adler, general counsel and vice president of government affairs for the AAP, runs five pages and discusses, in part, why effective copyright legal protections are critical for publishers; how publishers make significant societal contributions;...

London Book Fair, book publishing

LBF Confirms Baltics as 2018 Market Focus; Confirms 2018 Dates

The London Book Fair announced today that the Baltics—Estonia, Latvia and Lithuania—have been confirmed as the Market Focus for the 2018 fair. The honor marks a century since their independence. The London Book Fair also announced that the fair will take place April 10-12, 2018. The Market Focus will be divided into two streams:...

content, publishers, marketing, discovery, books

What Is the Content Trap?

A recent trip to a local brick-and-mortar bookstore helped me realize that even the best algorithms and email campaigns can’t replace in-person product discovery. On this trip, I noticed a book called The Content Trap sitting face-out on the shelf and couldn’t resist picking it up. Great title. Intriguing outline. Normally I’d make a...

Copyright Clearance Center

DBW’s Ted Hill on ‘Beyond the Book’

Beyond the Book is a podcast hosted by Chris Kenneally of Copyright Clearance Center that explores issues facing the information content industry and helps creative professionals realize the full potential of their works, while encouraging respect for intellectual property and the principles of copyright. In today’s episode, Kenneally speaks with Ted Hill, conference chair...

bowker, dcl, digital publishing, publishers

2016 Digital Publishing Survey Results

Data Conversion Laboratory, Inc. (DCL), which converts content into digital formats, and Bowker, the official U.S. provider of ISBNs, released the results of their 2016 Digital Publishing Survey. One of the primary takeaways is the worry over quality and consistency when content moves from print to digital. This year’s survey is the third joint...

dcl, bowker, publishers, digital publishing

DCL and Bowker Publish 2016 Digital Publishing Survey

Data Conversion Laboratory, Inc. (DCL), which converts content into digital formats, and Bowker, the official U.S. provider of ISBNs, released the results of their 2016 Digital Publishing Survey. One of the primary takeaways is the worry over quality and consistency when content moves from print to digital. This year’s survey is the third joint effort between...

dbw, digital book world conference, publishing

On the Future of Publishing

Thad McIlroy is an electronic publishing analyst and author, and the president of The Future of Publishing, where he provides in-depth coverage of the book publishing industry. His most recent books are The Metadata Handbook (co-authored with Renée Register) and Mobile Strategies for Digital Publishing. Thad is also a speaker at DBW 2017, where...

amazon

Amazon Announces Best-Selling Books of 2016

Amazon announced today its list of the best-selling books of 2016. J.K. Rowling’s Harry Potter and the Cursed Child, Parts 1 & 2, Special Rehearsal Edition Script topped the list in every category: Best-Selling Book overall, Best-Selling Kid & Teen Book, Most Gifted Book and Most Wished For Book. This year marks the first...

authors, podcasts, marketing, sales

How Podcasts Let Authors Discover New Audiences

Launching an indie book can be a daunting endeavor. An author has so many options for marketing activities that it’s practically impossible to do all of them. Author Jenny Blake tried. But all that work took a toll. “I crashed three weeks before the book came out,” she said. So for her second book,...

big data, machine learning, chatbots, Digital Book World

Big Data, Machine Learning, Chatbots and More

Cliff Guren is the founder of Syntopical, a consulting company that provides strategic planning and business development support to publishers and technology companies developing content-driven products and services. He’s also held senior management positions at industry-leading companies such as Apple, Asymetrix, Quebecor, Microsoft, Skiff (a Hearst-funded start-up) and Bluefire Productions. Cliff is a recognized...

reedsy, ebooks, indie authors, independent authors, self-publishing

Reedsy Launches Smart Margins for Reedsy Book Editor 

Publishing marketplace Reedsy announced today that it has added a new feature called Smart Margins to its book editing platform. With the new feature, the margins of physical copies of books authored using the platform will now be calculated automatically based off a book’s word count. In an email to users, Reedsy wrote: “Why...

authors, discovery, digital publishing

Book Discovery, Author Empowerment, and Digital Publisher Solutions

At DBW, we have a running series called “Company Snapshots,” in which we profile companies in the industry that are tackling problems from a unique angle. Here are some of the recent profile’s we’ve run: Vearsa provides digital publishing solutions for today’s publishers. They handle everything from conversion and distribution to sales reporting. They...

authors, pr, sales, books, marketing, indie authors, self-publishing

How Authors Can Step Up Their PR Efforts

Dana Kaye is the owner of Kaye Publicity, Inc. and author of the book, Your Book, Your Brand: The Step-By-Step Guide to Launching Your Book and Boosting Your Sales. Dana is a frequent speaker on social media, branding, and publishing trends, and her commentary has been featured on websites like The Huffington Post, Little...

Libro.fm, audiobooks, digital audiobooks, indie bookstores

Libro.fm Announces the Top 10 Audiobooks of 2016

Libro.fm, a digital audiobook provider for independent bookstores, announced today its list of the 10 bestselling digital audiobooks from indie bookstores in 2016. 1. H Is for Hawk by Helen Macdonald (audio by Blackstone; print by Grove Atlantic) 2. Between the World and Me by Ta-Nehisi Coates (Penguin Random House Audio) 3. My Brilliant Friend...