Author Archives: Cliff Guren

Cliff Guren

About Cliff Guren

Cliff has worked at the intersection of publishing and technology for over 20 years. He has contributed to the development of innovative publishing-related technologies at Apple, Asymetrix, Quebecor, Microsoft, Hearst, and most recently Bluefire Productions. Cliff’s consulting company, Synoptical, provides strategic planning and business development support to publishers and technology companies developing content-driven products and services.

curation, publishers, books, readers, consumers

Loving the Alien: Machine Learning and Publishing

Over the past few weeks, Mike Shatzkin, Neil Balthaser and Ali Albazaz have debated whether machine learning systems will be able to predict a bestseller (Mike’s initial blog post is “Full text examination by computer is very unlikely to predict bestsellers”; Neil’s response is “Yes, Machine Learning Can Help Predict a Bestseller”; and Ali’s...