An Inside Look at a Micro-Publisher

publisher, micro-publisher, business, books, salesYou’ve probably heard of indie publishers, but have you heard of micro-publishers? Author Shirin Bridges, owner of Goosebottom Books, calls her company a micro-publisher: a professional publishing organization that brings together a flexible workforce to produce a small number of highly targeted books.

Because of the nature of micro-publishers as small, custom organizations, no two are alike. This in-depth look at Goosebottom’s structure and goals can offer insights into the benefits of this new highly flexible option for energetic authors and entrepreneurs looking to reach niche audiences.

Run Like a Co-op

The organizational structure of any micro-publisher is unique to its mission. Goosebottom was created with the goal of producing books for children about females who have found a way to effect change in their communities.

“We run Goosebottom like a co-op,” said Bridges.

Much more.


The DBW Daily is the go-to newsletter for staying up to date on the biggest issues facing the book publishing industry and indie authors. To get all the top stories and think pieces from the past 24 hours in your inbox every day at 8:00 AM, sign up for the DBW Daily today!


The Impact of Pricing on Book Buying Behavior (DBW)
A panel of publishing price strategists converged at Digital Book World 2017 to discuss how pricing affects consumer behavior. Peter Hildick-Smith, CEO of Codex Group, offered some insights that can be gleaned by acknowledging that for consumers, reading a book doesn’t always equate to buying a book, as consumers have a range of opportunities to read without paying for the material: they can visit a local public library, borrow a book from friends, or take advantage of a free download offer.

2 Powerful Techniques to Help Authors and Publishers Work More Productively (DBW)
If you’re an author or a publisher, you perform brainwork for a living. Your brain is your “factory.” When stress and distractions pop up, that factory can become less and less efficient. It can be valuable, then, to take a moment to reflect on the ways that we manage our thoughts and attention. That’s why the organizers of Digital Book World 2017 invited Chris Bailey, author of The Productivity Project, to speak about optimizing your time and energies.

Self-Publishing in 2017: The Year in Preview (PW)
As 2017 begins, indie authors and publishers are having to navigate a fast-growing industry filled with new opportunities, but one that also presents challenges related to that expansion. To find continued success in self-publishing, it has become more important to expand the definition of “self-published author” to encompass new roles and new formats.

The Bad News About Ebooks (PW)
In a keynote address delivered at the opening of last week’s Digital Book World conference in New York City, Jonathan Stolper, senior VP and global managing director for Nielsen Book, presented a series of charts that provided a detailed look at the steadily declining unit sales of ebooks. The figures are based on ebook sales reports from more than 30 traditional publishers through the first nine months of 2016, with Nielsen estimating sales for the final quarter of the year.

How to Sell Books Long Term: What Worked for Me (BookWorks)
When it comes right down to it, we indie authors want to sell books. Sure, it’s a labor of love—it took days or years of hard work to birth your baby, it took guts, and now you are basking in the glow of all the…hey, what happened? Where are the accolades, the awards, the morning talk shows…the …dare I say…royalty checks?

DIY: Online Education as Book Marketing (PW)
For a while now, industry pundits have predicted that online education would become one of publishing’s biggest growth areas. Occasionally, trend articles report on publishers’ dabbling in online courses, but no major trade publisher has made a convincing long-term effort.

Next Steps in Digitization for Book Publishers (PW)
In this inaugural column, I’ve been asked to offer up some predictions for digitization in publishing in 2017. The problems—and solutions—of digitization are more complex than the question of e-books vs. print books. By and large, that divide has stabilized; print books are clearly still a strong part of the market, and e-books have their attributes (instantaneous purchase, no bundles to lug around, changeable font size).

Nielsen Book’s US Services Sold to NPD Group (Pub Perspectives)
Offering employment to existing US Nielsen Book employees, the Nielsen Book practice becomes NPD Book in the new acquisition.

Using Libraries to Boost Your Indie Publishing Business (Creative Penn)
As readers, we grew up with libraries but many indie authors struggle to get their self-published books into libraries, even though they are crying out for more content at lower prices because of funding cuts.

What a Real Audiobook Revolution Would Look Like (BookMachine)
At the recent FutureBook conference in London the ‘Audiobook Revolution’ was hailed as offering opportunities for publishers to reach a new demographic keen to listen to drama on the move.

Machine Learning Explained (Scholarly Kitchen)
Spam filters, text and speech recognition and recommendation engines permeate our online lives. All are powered through machine learning. But what exactly is “machine learning”? The Oxford Sparks outreach program from the University of Oxford offers a compelling explanation.

Books on the Go: What Keeps Addis Ababa Reading (Pub Perspectives)
Bookselling is curbside in Ethiopia’s largest city, where vendors on foot offer titles to passersby.

COMMENT

Your email address will not be published. Required fields are marked *


*