There are hundreds of social media networking sites on the Internet. Of those, there are 10 or so that most people can identify. According to data from Smart Insight, there are around 2.3 billion people on social media worldwide.
Five years ago, it was pretty easy to be found and followed on social media. Now, the Internet is bulging with information. And this proliferation of bits and bytes has caused some authors to throw up their arms and declare that selling books on social media is not possible.
Today, learning how to sell more books with social media involves pulling back, not widening out. If you narrow your focus instead of casting a wide net, you can concentrate on engaging on one channel and being present for conversations without the huge time commitment (and stress) of going wide.
The secret to selling more books with social media is designating one primary channel to engage with your readers and developing the rest as outposts where you set up a redirect to your primary channel for readers who find you there. If readers know you are connecting with fans online, they’ll make one more click to find your primary channel.
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When Your Marketplace Shifts (Seth Godin)
It might happen to you. Many markets have a base (people seeking a solution), a middle (people seeking some originality, something new, something a little better) and a top (educated and passionate consumers willing to go extra miles to get something special).
Tech Tools to Help Produce & Sell Children’s Books (BookWorks)
Lisa needed some help figuring out how to layout and distribute the children’s book she just finished. She had already paid an illustrator and in our conversation revealed that the book was 42 pages long, the text was embedded in the Photoshop files, and images were square. Warning bells were already ringing in my head, so I asked her to send me the files. In review, I found the following issues to resolve.
Andrew Wylie’s Global Approach to Agenting (Pub Perspectives)
With a goal of representing 2,000 clients, literary agent Andrew Wylie touts thinking globally, an authoritative backlist—and the highest-quality writing.
A Decidedly ‘Different’ Children’s Book Publisher (Pub Perspectives)
“What happens to all the children who never see themselves mirrored in books?” asks Olika publisher Marie Tomičić, who works to promote diversity and inclusion.
Macmillan to Publish with NY Public Library (Pub Lunch)
Macmillan EVP Will Schwalbe has brokered a deal with Carrie Welch at the New York Public Library “to create and publish a wide variety of print and e-books for adults and for children drawing from and inspired by” the library’s collection.
The Long View (Bookseller)
In April 2014, the death of the “peerless” literary agent Deborah Rogers shocked the book trade; an estimated 800 people were in attendance at a memorial held in her honor in October that year.
Criticism Vs. Suppression (PW)
The differences between hateful speech and constitutionally restricted hate speech, between criticism and suppression, have become subsumed in the publishing world as there have been a spate of recent critical discussions regarding published books which swiftly devolved into social media choruses calling to have these books removed from publication, or to have their publication cancelled.