Your recent article “The Best Way to Keep Your Job in Book Publishing” drew a lot of interest and highlighted the importance of the publishing industry conference, saying it’s the one opportunity for busy professionals to put aside the day-to-day grind and open up their minds to new ideas. With all the websites and online resources that publish articles, opinions and new findings, what benefits does the conference offer that those places can’t?
In a word: people. There’s no replacement for face-to-face contact when it comes to the depth of attention we pay to a new idea and its ability to really reach us. The networking, the hallway discussions, the serendipity, the excitement of being in the room—all of them come together.
Of course, the hard part is keeping up the momentum when you get back to the office, and we’re dealing with that in two very specific ways. First off, a major emphasis for the show’s programming will be on getting up to date. We’ll have lots of fresh data and summaries of the trends and issues that you may have missed from the past year. Just knowing you’re up to date can make a huge difference with the amount of time you spend sifting through newsletters, articles and websites trying to catch up.
Our second area of emphasis will be on how to get ahead in the coming year, and this is where most prior year attendees will see a big difference. The new program is more practical, with more focus on workshops, briefings and the working applications of new technologies and practices. I know from many years of consulting that the more clearly we see a path to improvement, the more likely we are to follow it.
To get all the ebook and digital publishing news you need every day in your inbox at 8:00 AM, sign up for the DBW Daily today!
Amazon in Preliminary Settlement Talks in EU Ebook Antitrust Case (Pub Lunch)
With the European Commission looking to flex some regulatory muscle over American-based technology giants including Apple, Google and Amazon, at least one source reported to Reuters on Tuesday that “Amazon is in talks to settle the e-book case” under investigation by the EC “but it is too early to say whether it will reach an agreement.” At about the same time, Bloomberg ran a story citing “people familiar with the case” saying that Amazon is in settlement talks with European regulators.
Amazon’s Kindle Unlimited Is a Victim of Its Success in Japan (WSJ)
Amazon.com Inc.’s all-you-can-read subscription service in Japan was so successful that it had to be sharply scaled back within weeks of its introduction. That is the seemingly paradoxical explanation being offered by Japanese publishers after a clash broke out this week over Amazon’s decision to remove more than 1,500 titles from the service.
A Look Inside an Amazon Pop-Up (PW)
Amazon has now opened 26 pop-up stores at up-scale malls in 13 states. According to Business Insider, Amazon could have as many as 100 pop-up stores by next year.
The Role of the Print Book in an Increasingly Online World (BookMachine)
Back in 2010, working at a scholarly publisher, I had a bet with our Production Director that half our revenue would be digital by the end of 2013. I lost. (We weren’t too far off, in my defense – scholarly publishers generally migrated their library revenues to digital faster and more fully than trade publishers have managed, but still.)
Your Guide to Picture-Perfect Instagram Book Marketing (BookWorks)
Since 2012, when it was acquired by Facebook, Instagram has grown by 400 percent! It may be relatively new to the social media game, but I barely remember a time when I didn’t have an account.
Are You a Push Marketer or a Pull Marketer? (Jane Friedman)
When selling anything from books to refrigerators, we need to be an advocate for the buyer, not for our product. We want to draw people to a conclusion to buy, not push them. We want to be a pull marketer.
Hachette Audio Partners with Booktrack on YA Audiobooks (DBW)
Hachette Audio and Booktrack, a platform that synchronizes ebooks and audiobooks with movie-style soundtracks, announced that they have partnered on audiobook versions of four young adult (YA) novellas.
International Industry Notes (Pub Perspectives)
As teens in the UK prepare to “take over” their community libraries, Open Road media begins releasing Gerald Durrell’s books in the States, as “The Durrells” comes to PBS.
The UAE’s Walid Aradi: ‘A Transformative Time’ (Pub Perspectives)
When “an increasingly globalized and educated population” demands more, “publishers are faced with the challenge of redefining an industry,” in the United Arab Emirates.
How to Use Scrivener’s Corkboard (The Verbs)
The corkboard is actually the feature that sold me as far as buying Scrivener goes, and what I love about it is that it allows me to combine my plotting with flashcards method that I’ve grown to adore over the years, with the simplicity and beautiful organization of the computer.
Innovation, Growth and the Art of Balance (Scholarly Kitchen)
While I clearly have my personal biases, this article references our altered state in politics as a tool to reflect on balance and the need to invoke balance in publishing innovation, and in growth.
ComiXology Joining the Original Programming Party with Exclusive Comics (NY Times)
ComiXology, a digital distributor of comic books, will be expanding its library with exclusive comics.