Over the past few weeks, Mike Shatzkin, Neil Balthaser and Ali Albazaz have debated whether machine learning systems will be able to predict a bestseller. It’s been an interesting exchange about the value provided by today’s publishing organizations and the future of predictive analysis.
That said, the growing deployment of machine learning systems raises larger questions for publishers that must be addressed soon, before publishers lose control over their intellectual property.
Publishing is a technology-driven business—a byproduct of the printing press—that has evolved in lockstep with advances in print and distribution technologies. While ebooks have grabbed most of the attention over the last decade, search has been and will continue to be the most significant technology driving publishing.
To that end, the evolution of search is being driven by innovations in machine learning-based discovery and recommendation.
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Can Serialized Fiction Convert Binge Watchers into Binge Readers? (NPR)
Now that the latest season of Game of Thrones has ended, fans may be feeling a little untethered — and some publishers would like to fill that gap with serialized books. As TV dramas get better and better, book publishers are hoping to convert binge TV watchers into binge readers.
Behind the Scenes of an Indie Author Business (Creative Penn)
Being a successful indie author is not just about writing. You also have to run a small business … and that involves various tools and technologies.
Why Curation Beats Search (BookMachine)
“Every year there are a million new books published in English. That is officially published books around the world. They have an ISBN. Every year, we are adding 1,000,000 books to the sum total of what there is to read. Of course, that’s compounding on all the books that are out there already… Then there is the vast, vast demi-monde of books that are published unofficially, they don’t have an ISBN. No one know quite the number that is, but it will substantially increase on the million figure, maybe double it, maybe more.”
Survey: How Well Do You Know Your Rights? (Pub Perspectives)
Where do we need more investment and innovation when in comes to rights? Publishing Perspectives and Ingenta are conducting research to find out. We invite you to take a short survey.
9 Ways to Market a Book After the New Release Buzz Dies Down (BookBub)
With a little creativity and persistence, you can continue marketing a book to effectively reach new readers well after its release day. Here are some strategies you can use to keep the momentum going in the months following a book’s release.
2016 Man Booker Prize Longlist Is Announced (DBW)
The longlist for the 2016 Man Booker Prize was announced. The list includes books by five American authors.
Global Rights Update from Penguin Random House (Pub Perspectives)
Some of Penguin Random House’s major rights successes recently include John Green’s The Fault in Our Stars and the 32-territory fast start of J.P. Delaney’s The Girl Before.
InstaFreebie Partners with Random House (DBW)
InstaFreebie announced that it has partnered with Random House, which will provide free, exclusive content to readers through instaFreebie’s platform.
Two YA Authors Tweet Mutual Interests into Six-Figure Deal (PW)
What began as a casual Twitter conversation between two long-time friends who for years talked about writing a book together – Valynne Maetani and Courtney Alameda – has become a hot property that recently was sold to HarperCollins in a two-book, six-figure deal after an auction earlier this year in which four major publishers participated. The final contract was signed in June.