One Author’s Decision to Self-Publish His Star-Studded Oral History

self-publishing, author, indie author, indie publishing, publishersCorey Stulce knew his book had a lot of star power. His subject: The State—an 11-person sketch comedy group from the 1990s that featured now-big names in comedy, like Michael Ian Black, David Wain and Michael Showalter. Moreover, the oral history he was putting together had the full cooperation of all 11 members.

Yet despite the access Stulce had in both comedy and publishing (Black himself is a New York Times bestselling author), he decided to forego the traditional route and instead self-publish.

The reason?

“It was sort of selfish,” Stulce said. “I wanted us—The State and me—to make every decision for the book—the way it read, the look, the promotion, everything.”

Much more.

To get all the ebook and digital publishing news you need every day in your inbox at 8:00 AM, sign up for the DBW Daily today!

National Readathon Day Will Support Early Literacy Development (DBW)
On May 21, the American Library Association and Penguin Random House will join to support the second annual National Readathon Day, which is dedicated to fostering reading at an early age, as well as building community and participation at local libraries. Last year, National Readathon Day raised $100,000 that went to benefit the National Book Foundation and its efforts to deliver books to underserved communities.

How to Use Audio as an Author for Book Sales and Marketing (Creative Penn)
It’s hard for authors who favor text, but you can stand out if you use audio for book sales and marketing. In the intro, I talk about the launch of Destroyer of Worlds and the importance of remembering it’s about long-term sales rather than short-term spikes. I also mention the How to Make a Living with your Writing Workbook, which is a new version that contains more questions and space to write your answers.

But My Book Is Worth More Than That (Gene Doucette)
Today I’d like to talk about what price to put on your book. Or my book, if you don’t have one. Or some other writer’s book if we don’t want to talk about my books either. Pricing, though. Let’s have that conversation.

Harvard Book Store Partners with Shelfie to Offer Ebook Bundles (DBW)
Harvard Book Store announced today that it has partnered with the smartphone app Shelfie to offer ebook bundles on a select number of New York Times bestsellers. According to a press release, bookstores that partner with Shelfie see a 180-percent lift in sales on “books stickered with the offer of a free or discounted book.”

5 Things That Could Slow Amazon Down (Re/code)
Amazon just pulled off its biggest quarterly profit in company history — for the second quarter in a row — and more people should be talking about it. Amazon is on its longest profitability streak in four years. And it’s doing so while its core retail business in North America is still growing more than twice as fast as the U.S. e-commerce industry on the whole. Translation: It is eating up a ton of market share and increasingly looking pretty much unstoppable along the way. Which leaves us with a question: Who or what can slow the company down? Here are five ideas.

Special Series: Libraries + Media (MediaShift)
This MediaShift series will begin to explore that common ground. We’ll look at some places where journalists and librarians cross paths, and we’ll highlight some examples of library-media collaboration. “We are all in the information business,” as media-leader-turned-library-leader Kate Torney says in our opening piece. “Journalists and librarians exist to share information and knowledge. Our goals are very similar.”

Booktrope to Shut Down Operations (PW)
Booktrope, a book publishing startup software platform that gave authors easy access to teams of editors, designers, marketers and other support staff, will close down at the end of May.

Hachette and Kadokawa Close Deal to Create Yen Press (DBW)
Hachette and Kadokawa have closed their previously announced deal to create a joint venture, Yen Press LLC.

A Few Words with Mark Camilleri at the Abu Dhabi Book Fair (Pub Perspectives)
“The increasing globalization of information has made people aware that they have their own indigenous culture and literature,” says Mark Camilleri of Malta’s National Book Council.

The UAE’s Sharjah Book Authority Launches a ‘Virtual Reality Book’ (Pub Perspectives)
Embracing young people’s pleasure in technology, the Sharjah leadership experiments with a VR presentation of literature for children, based on the the life of the UAE’s founder.


Your email address will not be published. Required fields are marked *