Does Amazon’s Newest App Dumb Down Reading?

amazon, app, rapids, children, reading, kidsAt first I thought it was a “Saturday Night Live” parody about ebooks for kids.

We’re so addicted to info-snacking, seemingly less able to (and interested in) focus on long-form reading, so let’s create a new platform that helps foster even shorter attention spans for our kids.

Amazon Rapids, the company’s newest offering, is nothing more than a series of text messages disguised as a new way of encouraging kids to read.

Go ahead. Download the app, read the sample content and tell me whether you think it’s worth $2.99 a month to expose kids to these “short stories.”

I wouldn’t recommend Rapids to kids even if it were offered for free.

Anyone who knows me would agree that I’m an unabashed digital enthusiast. Nobody wants technology to help make reading more accessible and interesting than I do.


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