If you want to manage your content assets for evolving digital products and services, you may need to think differently. And you may require transformative tools and new models that assume modularity, portability and the ability to repurpose content with a global reach—a strategy based on the conjunction of technology and rights.
Join us for a free webinar on October 6 at 12pm ET, when we will answer these questions and many more:
• What are the challenges and options faced while pursuing this change?
• How are organizations adapting to this in a global environment?
• What are the various skillsets and competencies involved both internally and with external partners?
• What are the opportunities to produce assets in a timely fashion within a complex workflow environment?
Moderated by John Prabhu, SVP, Technology Solutions at SPi Global, this informative session will also include David Jolliffe, Global VP, Rights and Permissions at Pearson, and Evan Sandhaus, Executive Director of Technology at the New York Times.
David Jolliffe, Global VP, Rights & Permissions, Pearson:
With more than 20 years in publishing, David Jolliffe went from driving media and print production at Pearson Canada to create a North American and then global rights management organization for Pearson as educational publishing rushed to transform itself into a digital service.
Evan Sandhaus, Executive Director of Technology, The New York Times:
Evan Sandhaus leads the teams responsible for searching, displaying, organizing and delivering the 15 million articles that constitute The Times’ 163 year-old archive. In over a decade with The Times, Evan has created a new TimesMachine, directed The Times Linked Open Data Initiative and collaborated with major search companies on schema.org.
John Prabhu, Senior Vice President, Technology Solutions, SPi Global:
John Prabhu has more than 22 years experience in the publishing industry, developing solutions through all stages of the publishing life cycle. John’s focus has been in developing a unified approach to content publishing and operational workflow strategies around ebook/XML production, semantic coding and enrichment, content engineering, publishing platforms, CMS/LMS and customer back-office support.
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