Even though they’re gaining momentum, I’ve never been a big fan of audiobooks. Amazon, of course, owns the market with both Audible and Brilliance. Although it didn’t receive a lot of fanfare last week, Audible introduced one of the most interesting and long overdue services that I’ve seen in a long time.
I’m talking about Audible Channels, which takes short-form listening to an entirely new level. Some have mistakenly written Channels off as nothing more than a glorified podcasting option, but it’s much more than that.
First of all, thanks to Channels, I’m finally able to listen to periodicals. Popular brands like The New York Times, USA Today, The Wall Street Journal and Bezos’s own Washington Post are just a few of the feed options. Rather than having to find the time to read a few newspaper articles each day, I can quickly zip through them with the combination of phone+Bluetooth+car radio during my morning commute.
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Company Snapshots: PublishSoSimply (DBW)
PublishSoSimply helps marketers save time and money by providing an easy-to-use online tool to create and publish responsive and interactive long-form content, such as white papers, ebooks and reports. We are a disruptive technology for PDF files in marketing communications. Using PulishSoSimply, marketers can not only create engaging content, but also measure its effectiveness.
An Industry Alliance for Indies Calls the Question (Pub Perspectives)
Watching for a day when “generosity flows in both directions,” ALLi’s leadership assesses new development—and division—in the indie-publishing sector.
The Global Supply Chain (Pub Perspectives)
Ingram’s Kelly Gallagher talks about what book distribution encompasses in a more global and digital industry, and how on-demand technology saves everyone money.
The Revival of Print Books Continues (PW)
The revival of print book sales continued into the first half of 2016. Unit sales of print books rose 6 percent in the six-month period ended July 3, over the first six months of 2015, at outlets that report to Nielsen BookScan. The gain follows a roughly 3-percent annual increase in print unit sales last year at outlets that report to BookScan, which captures about 80 percent of all print sales.
It Pays to Work in Independent Publishing (BookMachine)
In independent publishing, people really matter. At the IPG, we talk regularly to members about pay and conditions, and are often struck by just how much they value their staff.
Startup of the Week: Novellic (Futurebook)
Novellic is an app for book clubs with a focus on genres and book themes – on one hand we help readers make new friends that share their reading tastes, and then through these book clubs and a personalised curated book store we help promote the discovery of great new books to read.