4 Reasons Authors Should Produce Audiobooks

audiobooks, authors, self-publishing, indie authors, audioRecently, an author commented in a writer’s forum that he was just starting to create audiobooks and felt like he was coming late to the party.

I could understand why he’d feel that way. After all, news sites and other authors often discuss the explosive growth in the audiobook market, noting that this industry has doubled in size for two consecutive years.

In 2003, when I narrated my first commercial book, most audiobook productions occurred in pricey New York or Los Angeles studios. The finished products were packaged, shipped and sold on cassette or CD. Due to high production, warehousing and distribution costs, audiobooks were almost exclusively the domain of the biggest print publishers and reserved only for the bestselling authors and highest-profile titles. As a result, only about five percent of all books published were made into audiobooks.

In recent years, however, four technological and cultural shifts have radically changed the industry.

Much more.


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