Why Publishers Need a Rights Management System

Why Publishers Need a Rights Management System Last week, David Marlin wrote the first part of a two-part series for Digital Book World discussing the benefits for publishers of implementing a rights management system. This week, Marlin offers the second part.

In part I, Marlin discussed how a rights management system adds value to a publisher—value being defined as a combination of revenue, author relations and brand. He then went on to identify the five areas where a system can help bring value and discuss the first: collections.

In part II, Marlin dives deeper into the other four: identifying opportunities, identifying expiring agreements, progressing existing deals and analyzing results.

SpotlightMuch more.


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NYT’s Dean Baquet Responds to Amazon (Medium)
Dean Baquet, the New York Times’s executive editor, posted a reply on Medium to Jay Carney’s post that argued against the Times’s recent expose of Amazon’s white-collar working conditions. “Virtually every person quoted in the story stated a view that multiple other workers had also told us,” Baquet writes. “In addition, we spoke to outsiders who interact with Amazon employees — recruiters, people at tech firms, employment lawyers — and heard their accounts. Many of those who commented on the story after publication — the story drew nearly 6,000 comments on our website — said their experiences (or that of relatives) at Amazon were similar to those cited in the story.”

Amazon Spars with New York Times over Investigative Article (NY Times)
In an unusually public tussle over a prominent article, a senior executive from Amazon and the top editor of the New York Times clashed on Monday over the details in a Times article about the Internet retailer’s work culture. It was the kind of sparring between a newspaper and the subject of an article that once might have taken place in private. Instead, both men, who have access to huge audiences of their own, published their posts on Medium, a site for essays and storytelling that is open to the public.

Amazon Bulking Up Fulfillment Center Network (Business Insider)
Amazon is continuing to bulk up its fulfillment center network, indicating it’s serious about stepping into a territory historically owned by companies like UPS, FedEx and DHL: the logistics and transportation business. According to new data by the e-commerce software maker ChannelAdvisor, Amazon has added 21 new logistics facilities globally over the last 12 months, up 14 percent from last year, bringing the total to 173 facilities worldwide.

The Ebook Pricing Wars (American Libraries)
“Perhaps it’s easy for me to say, being out of the ebook pricing wars now,” writes Michael Rockliff, “but much of the publisher angst over ebook pricing terms to libraries strikes me as responding to problems that haven’t yet materialized, and in fact may not. Further, it has led to policies that alienate a market segment that is more important than ever to the success of our books.”

The Silent Revolution in Education Publishing (Pub Technology)
On the face of it, not much has changed in education publishing over the years. Major textbook publishers are still the world’s most profitable publishers, and the top five players still have an 85-percent stake in an industry that is worth a dizzying estimated $14 billion a year in the US alone. But change is happening, albeit slowly. Technology start-ups that have traditionally struggled to penetrate this market are starting to gradually chip away, and Apple and Amazon have education publishers firmly in their crosshairs with DIY textbook offerings. In response to these threats, the big publishers are increasing spending on innovation, particularly on digital products such as interactive software and customizable textbooks.

What Happens if Authors Guild Wins Google Books Lawsuit (Digital Reader)
“The Authors Guild received a major setback in last Friday’s appeals court ruling over the decade old Google Books lawsuit, but they’re not giving up,” writes Nate Hoffelder. “And that’s a shame, because if The Authors Guild wins then we’re all going to lose.”

The Next Wave of Open Access: 5 More Predictions for 2016 (Pub Perspectives)
For Open Access Week, Rob Johnson, founder and director of Research Consulting, offers five more predictions for Open Access Publishing in 2016.

Used Correctly, InDesign Can Pay Dividends (Pub Perspectives)
“If I was going to offer publishers one piece of advice—one thing that would change their lives for the better—it would be to learn how to use Adobe InDesign properly,” says Toronto-based ebook developer and publishing consultant Laura Brady. “Most publishers use InDesign to create their print product and use it ineffectively, like a print tool, but it is much more dynamic than that. And if InDesign isn’t used efficiently, then your archive is a waste. But learning how to use it correctly will pay you dividends.”

8 Reasons Your Ebook Price Promotion Didn’t Work (BookBub)
Running an ebook price promotion can be an effective way to drive a high volume of downloads, increase revenue, boost a book up a bestseller list, drive series sales, and more. But running a successful book marketing campaign requires more than just dropping the price and hoping you’ll catch readers’ attention. So if you ran a price promotion for your ebook and it didn’t go as well as you’d hoped, don’t write off this sales tactic yet. You may be able to diagnose the problem and adjust your strategy for next time. Here are some of the reasons your price promotion may not have worked.

The Future of Doodling (New Yorker)
A doodle is a wandering thought, uninhibited and untidy. It’s not going to be hung in a museum. Doodlers have various tendencies and preferences and motivations, but all doodlers know the marvellous, mind-dusting reverie of doodling, which also happens to offer a respite from other trending modes of content creation. If posting is like paddling, doodling is floating out into the water.

Barnes & Noble Announces New Stock Repurchase Program (DBW)
Barnes & Noble announced on Tuesday that its Board of Directors approved a new stock repurchase program for up to $50 million of its common shares. Under this program stock repurchase may be made through open market as well as privately negotiated transaction occasionally in amounts subject to management’s approval.

1000 Cookbooks’ New App Lets Users Find World’s Best Cookbooks (DBW)
1000 Cookbooks, a tech start-up, revealed a new website and app with a curated list of cookbooks at the Frankfurt Book Fair. The list is a ranking of the favorite cookbooks amongst numerous chefs, cookery authors, editors, critics, food producers and bloggers. The website will allow users to explore the top 10 list of each contributing food expert, as well as preview the full top 1,000 list, which will be available in the app.

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