New Rights Opportunities: Protecting Your Titles When They’re out in the Field

New Rights Opportunities: Protecting Your Titles When They’re out in the FieldDigital Book World’s Spotlight theme for October has been rights, and we’ve featured blog posts and highlighted news articles about anything and everything rights-related.

Now, as part of our Spotlight program, we’re hosting a free webinar on the topic.

The webinar will be about 30 minutes long and will take place on Tuesday, November 3rd, at 1pm EST.

Most publishers are actively looking for ways to bring their titles to new and growing global markets, but are simultaneously concerned about protecting their works from unauthorized use. In this informative webinar, Tom Chalmers, managing director of IPR License, will discuss ways in which technology—and specifically online platforms and marketplaces—can help publishing houses maximize their global rights and licensing business. Then, Blair Elefant, a senior relationship manager at Digimarc Corporation, will explain how new tools, such as digital watermarking, can protect your digital assets and intellectual property out in the field.

SpotlightTo register for the webinar, please follow this link. We hope to see you there!

To get all the ebook and digital publishing news you need every day in your inbox at 8:00 AM, sign up for the DBW Daily today!

Barnes & Noble Education Jumps on Report It’s Undervalued (Bloomberg)
Barnes & Noble Education is pursuing a growth strategy following its breakup with Barnes & Noble, a move first announced in February. CEO Max Roberts plans to open 1,000 stores in the next five years. The company also aims to get more revenue from outside the textbook category, which has been hurt by the popularity of ebooks and a shift to rental textbooks. The plans include selling more apparel, which already accounts for a quarter of its sales, and promoting the digital education platform Yuzu.

Don’t Necessarily Judge Your Next Ebook By Its Online Review (NPR)
Catfishing and astroturfing don’t take place in the Amazon or on the football field. They occur in cyberspace in the form of Internet scams. Ebook catfishing involves contracting a book from a low-paid writer overseas, publishing it under a fake name and a fictional biography, and buying fake reviews to make the book look popular. In the related practice of astroturfing, some businesses pay people to write fake online reviews, or they encourage friends and family members to write glowing ones.

Nielsen Partners with Germany’s GfK (Bookseller)
Nielsen is set to partner with Germany’s largest market research institute GfK (Gesellschaft fur Konsumforschung, Society for Consumer Research) for “targeted” future co-operation within the book sector. Industry information from Nielsen on the US and UK markets, including on bestsellers, hot topics and successful authors in different genres, will be integrated into the GfK databases in a collaboration intended to help customers identify multinational trends.

4 Views of Evolving Edtech Business Models (Pub Perspectives)
Executives from Cornelsen Schulverlage, Scholastic India, Capstone’s myON, and Microsoft Education share thoughts about various edtech business models.

The UAE Is the Next Big Education Publishing Opportunity (Pub Perspectives)
Attention-grabbing comes naturally to the United Arab Emirates. Whether it’s shaping the vision for the world’s largest man-made harbor, laying the foundation for the tallest ferris wheel, or even creating the biggest piece of paper handmade from date palm. For all its showiness, though, what a great culture to nurture and educate the next generation. Perhaps that’s one of the reasons why the UAE is host to the world’s fastest-growing educational market.

Publishing Grails and Our Unholy Searches (Futurebook)
Successful publishing is a numbers game: money out vs. money in. If we knew in advance what our sales will be—if we could get our forecasts right—then everything else would be easy. Obviously, that’s not going to happen, but we can at least try not to make fools of ourselves.

Literary Agencies Host Online ‘Discovery Day’ (Bookseller)
Curtis Brown and Conville and Walsh are set to host a Twitter-based event dedicated to “de-mystifying” the publishing process for prospective authors, called Discovery Day Online. Following the literary agencies’ Discovery Days in 2012 and 2013, held at Foyles Charing Cross Road, Discovery Day Online offers writers the opportunity to take part in four consecutive sessions with the aim of simplifying the process of finding a literary agent and giving advice on routes to becoming a published author. The event this year will take place on November 26th.


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