“Many children’s book authors aren’t huge fans of the so-called ‘picture book apps’ or ‘story apps’ entering the children’s market at ever increasing volumes,” an expert in digital children’s content observes.
“One reason why is because they aren’t authoring them.”
According to Sandy McDowell, who studies the growing market for picture book apps, developers haven’t found much use for children’s authors. And in turn, few authors have learned to adapt their skills for the app space, where they’re in some ways a natural fit.
In the meantime, it’s the apps themselves—and the kids who consume them—that lose out.
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Eye on Print, Scholastic Invests in Children’s Publisher (DBW)
In some of its latest research, Scholastic hasn’t found runaway excitement for digital content among certain segments of digital natives. Acquiring a minority stake in the UK-based children’s publisher Make Believe Ideas, Scholastic announces a line of co-branded, interactive print books due to arrive later this year.
Related: Ebooks Finding Their Place among Young Readers
Oyster Hires CFO with Ad Background (TechCrunch)
Jeanine Mun comes to Oyster, the subscription ebook service, after having held leadership positions in the advertising world. According to TechCrunch, a key reason for Oyster bringing in its first CFO is to focus on growing its user base.
Related: After Macmillan Entry, Major Subscription Players Stake New Ground
Kindle Pushes Ebooks in India (India Today)
Kindle Head Russ Grandinetti says Amazon has been “thrilled with the response” it’s seen since getting into India’s growing ebook market. In addition to a promotion kicking off this week offering discounts of up to 70% on certain titles, Kindle rolls out new purchasing options for Indian ebook customers.
Surmounting Obstacles to Selling Direct, or Not (Pub Perspectives)
A small publisher that has tried selling ebooks directly to readers from its website explains why it ended up partnering with a distributor instead, saying, “We can’t spend our time struggling to get our books into the market.” Others might beg to differ.
Related: Why All Publishers Can and Should Go Direct
Pearson Testing Surveillance Hubbub Continues (WashPost)
The Common Core had plenty of detractors before Pearson was discovered to have monitored students’ social media accounts for signs of cheating during a recent Core-aligned test in New Jersey. Now the publisher itself is taking heat in a growing debate about security and privacy in standardized testing.
Five Pinterest Tips for Publishers (Journalism.co.uk)
It’s a measure of how much closer the concerns of once disparate publishing sectors have moved in the digital age that these strategies Pinterest’s international head offers journalists and web publishers make sense for authors and book marketers, too.
Christian Bookseller Closing Rattles Publishers (PW)
The bankruptcy of Family Christian Stores causes considerable financial worries authors, agents and many independent publishers for whom the retailer was a top distributor.
Amazon’s Twitch Hacked (WSJ)
The live video streaming platform for online gamers that Amazon acquired last year reportedly fell victim to hackers yesterday, though details are scarce. Amazon instructed Twitch’s roughly 100 million monthly users to update their account details.
E-Ink Gets Well-Heeled (Good E Reader)
A Lithuanian e-ink technology developer introduces a pair of women’s heels that incorporate the display, allowing wearers to change the shoes’ pattern via a mobile app in order to match their ensembles.