Few Children’s Authors Writing for Apps

children's publishing digital kids apps picture books authors“Many children’s book authors aren’t huge fans of the so-called ‘picture book apps’ or ‘story apps’ entering the children’s market at ever increasing volumes,” an expert in digital children’s content observes.

“One reason why is because they aren’t authoring them.”

According to Sandy McDowell, who studies the growing market for picture book apps, developers haven’t found much use for children’s authors. And in turn, few authors have learned to adapt their skills for the app space, where they’re in some ways a natural fit.

In the meantime, it’s the apps themselves—and the kids who consume them—that lose out.

Much more.

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