Amazon Prime Members Spending Big

Amazon Prime Kindle UnlimitedBy one recent estimate, Amazon Prime subscribers spend more than twice what the e-tailer’s other customers do.

Prime members drop an average of $1,500 a year, compared with the $625 spent on average by non-Prime members, according to a new report from Consumer Intelligence Research Partners.

The same research group estimated that about 7 million of the 10 million new Prime subscribers Amazon said it picked up by the end of the holiday season would stick around after their 30-day trial periods expired.

Some of those numbers may seem high, but it’s clear Amazon is keen on continuing to grow its Prime offering. The company signed Woody Allen to an original TV series earlier this month.

More.

Related: How Amazon Could Disrupt Itself


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Subscription Ebook Customers Spend Big, Too (Ink, Bits & Pixels)
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Related: Mobile Boom Spurs Ebook Growth in China

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With The Girl on the Train sharing the upper ranks of the best-seller list with Gone Girl, it’s worth asking what matters of branding and gender politics might be at play in those hit titles’ titles, since both books feature adult women protagonists.

Mixed Reviews for Amazon Local Services (The Street)
An Amazon pilot program designed to connect users with professional repair and installation services is getting mixed marks both from service providers and customers.

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