Screens Silver and Small Boost Ebook Sales

if i stayThe power of media tie-ins to boost sales of best-selling ebooks is widely understood. Still, there are times when the force of their impact can be surprising.

If I Stay held firmly onto its No. 1 position on the Ebook Best-Seller List in the week before the movie based on Gayle Forman’s novel hits theaters. In assuming that spot three weeks ago it knocked aside The Fault in Our Stars, which held the No. 1 place for twelve weeks during the hype surrounding that title’s film-adaptation release.

TV could be exerting just as strong an influence as film. Case in point: Diana Gabaldon’s Outlander coming in No. 2 in the wake of a new Starz series based on the story.

In fact, of the top-25 titles on this week’s list, ten are tied to movies or TV shows. More.


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Passing on Your Ebooks (The Digital Reader)
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