News Corp’s Amplify Makes Big Education Play
News Corp digital education unit Amplify has a new English and language arts curriculum aimed at middle-school students.
Astoundingly, the program is completely digital and only costs schools $45 per year per student. To give an idea of how much that is, U.S. states spend an average of nearly $12,000 a year per student to educate, feed and care for them.
The curriculum, which includes a library of 300 ebooks, may have been precipitated in part by the adoption of most states of the “common core” educational standards. (Common core explained here.)
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The rest of the day’s top news:
Getting Serious About Reader Experiences (DBW)
Scholastic has hired a c-level executive to head up “experience” at the company. Heather McIntosh Cassano previously held the position of chief experience officer at Pearson. She will report to the CEO and she will lead the company’s user-experience designers.
Pearson Profits Off Penguin (Pub Lunch)
In its 2013 report, Pearson lists a £202 million gain on its “sale” of Penguin. The company also warned of lower profits and revenues next year.
Barnes & Noble’s Woes (PW)
As losses mount at Barnes & Noble, it looks more and more like two separate companies – one that’s backward-looking but profitable, and another that’s forward-looking and has yet to prove that it can.
Espresso Pilot a Success…Sort of (PW)
Book-A-Million!, the chain that installed two Espresso Book Machines in prime locations and says they’re doing great. But, then again, the company doesn’t have any plans to use the machines elsewhere — yet.
LibraryBox Gives You a Way to Store Library Ebooks (The Digital Reader)
The scrappy upstart LibraryBox is now in pubic beta. It basically allows users to store files from multiple ebook libraries in one place.
Google Play a Decent E-reader? (The Digital Reader)
Google Play has increased the storage it will accept for uploaded ebooks.
Interactive Cover Design (Good E Reader)
New York Times best-selling author Karen Russel’s new book has an interactive cover that’s generating some buzz.
Read an Ebook Week! (The Digital Reader)
It’s read an ebook week, so read one and get someone you know to do the same.