POLL: Vote on your favorite Penguin Random House logo below [UPDATE: polling is now closed].
There’s nothing random, house or penguin-like in the new corporate logo for Penguin Random House:
It’s almost as if the logo, rather than combining two fairly well-known brands (for book publishing, that is), obliterates them.
Here are some more creative takes from graphic designers, originally published at Digital Book World when the merger was announced:
Todd Goldstein, a graphic designer from New York:
Aaron Tung’s take, a New York-based graphic designer and blogger:
Nickie Huang, who works in architecture and graphic design in New York:
Joe Encarnacion, a creative director:
Marco Leone, a New York-based product designer at Raison Pure NYC, a French product design firm: