New Partnership to Bring More Digital Content to Libraries

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[Press Release]

hoopla digital Partners with Boopsie to Ensure Public Library App Users Gain Access to More Than 170,000 Titles

Partnership with Boopsie ensures branded mobile apps of participating libraries connect to hoopla digital’s app and broad range of movies, TV shows, music titles and audiobooks

hoopla digital, a category-creating digital service that partners with public libraries across North America, today announced a new partnership with Boopsie, the industry-leading mobile platform-as-a-service (PaaS) provider for over 2,500 library locations worldwide. Through this new partnership, patrons using library-branded mobile apps from Boopsie will be a tap away from hoopla digital’s app – and more than 170,000 popular movies, TV shows, music and audiobooks.

The integration leverages Boopsie’s proprietary App Finder and Scheme Handler technologies to seamlessly direct patrons of participating libraries to find, download and access the hoopla digital app.

“We’re excited to partner with Boopsie to ensure patrons using library-branded mobile apps can find out about our service, download our app and access all of hoopla digital’s content, which includes thousands of popular movies, TV shows, music albums and audiobooks,” said Jeff Jankowski, owner and founder of hoopla digital.

There is no waiting to borrow titles on hoopla digital since on-demand content can be enjoyed by multiple patrons simultaneously via smartphones, tablets, computers and Apple TV. Library card-holders who use the service also avoid library late fees as digital content borrowing periods simply expire without additional charges.

“hoopla digital launched last summer and has already been adopted by the largest and most innovative libraries across North America,” said Boopsie CEO Tony Medrano. “Library patrons love having the power to download and stream music, videos and audiobooks right to their smartphones and tablets – and Boopsie is excited to help our libraries get more use out of their hoopla digital subscriptions via mobile distribution.”

hoopla digital has partnerships with more than 280 library systems across North America and is currently live on the Boopsie library-branded apps of St. Charles Public Library, Arapahoe Library District and Darien Library.

To begin using hoopla digital, card holders of participating libraries can download the free hoopla digital mobile app on their Android or IOS device, or visit hoopladigital.com. Libraries that use Boopsie’s mobile platform are encouraged to contact Boopsie to activate their hoopla digital subscription in their library’s mobile app. The service is only available to patrons of participating public libraries.

About hoopla digital

hoopla digital is category-creating service that partners with public libraries across North America to provide online and mobile access to thousands of movies, TV shows, music and audiobooks. With hoopla digital, patrons can borrow, instantly stream and download free dynamic content with a valid library card. All content is accessible via hoopla digital’s mobile app and online at www.hoopladigital.com. hoopla digital is a service of CVS Midwest Tape – a trusted partner to public libraries for over 25 years.

About Boopsie

Boopsie, Inc. was founded in Silicon Valley in 2006. We are the industry-leading mobile platform-as-a-service (PaaS) provider for over 2,500 library locations worldwide. Boopsie’s library-branded mobile apps for libraries are affordable, easy to deploy and maintain, and enable libraries of all types and sizes to quickly acquire new users and increase circulation. Our mobile apps are fully hosted and maintained by our customer service organization. We build native mobile apps for libraries on Android, iOS, Windows Phone 8, Windows Mobile, Windows 8, Kindle Fire, and BlackBerry platforms. Boopsie enables 24/7 remote library access via the user’s device of choice. Visit our website for more information about Boopsie’s mobile apps for libraries

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