Internet Boom Means More Avid Users

shutterstock_136110608In emerging nations, mobile, internet and social media use is growing rapidly. And those who adopt those technologies become dedicated, often daily users of them.

The Pew Research Center surveyed 24 countries, including China, Russia, Indonesia and others, and found that in 21 of them, majorities of internet users are also on social networks.

Publishers and content developers won’t have much trouble finding new audiences in mobile and international markets. Instead, the challenge will be competing with one another for users’ attention.

More, plus a chart and additional findings from the study.

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The rest of the day’s top news:

Nine Key Factors Author Earnings Leaves Out (The Shatzkin Files)
Mike Shatzkin advises all but genre fiction authors to ignore Howey’s recommendations and explains why the rest should be careful.

Solid 2013 Profits, Digital Sales for Simon & Schuster (PW)
The publisher’s digital sales grew about 22% and overall profits 32% from the previous year. CEO Carolyn Reidy attributes the strong year to successful direct-to-consumer sales.

Can Start-Ups Help Publishers Shape Content? (DBW)
A study suggests traditional publishers are more apt to treat start-ups like potential vendors, lending practical support to in-house operations. But many start-ups could bring insights to the closely guarded editorial process, too.

Related: Why Publishers Should Partner With Start-Ups

How to Save Nook (Good E Reader)
Good E Reader’s Michael Kozlowski details a strategy to turn around Barnes & Noble’s faltering e-reading business.

Bella Andre Inks Kobo Deal For French Ebooks (Good E Reader)
French readers who buy a Kobo reader will receive free Bella Andre titles. The agreement is part of a Kobo program to bring self-published authors to international audiences.

New Digital Standards Reshaping Educational Content (DBW)
The EDUPUB initiative is reconceptualizing what interactive education-based media can do and be. Join a free webcast introducing the new workflow and its uses for educational publishers.

Bookstore Sales Keep Slipping, But By Less Lately (PW)
Early estimates from the U.S. Census Bureau indicate brick-and-mortar booksellers’ sales fell 1.6% in 2013, but that’s the smallest decline in at least five years.

Smashwords Widens Ebook Delivery Service (The Digital Reader)
The ebook distributor’s “eDelivery” platform expands to include support for all the ebook file formats in its store and allows ebooks to be sent via email.

European Publishers Fight “Backward, Unfair” Ebook Tax (The Bookseller)
As part of an ongoing squabble, an organization representing the industry appeals to the European Union to extend discounts allowed for print books to their digital counterparts.

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