HarperCollins Ebooks Get Airborne

shutterstock_167624963A new partnership with JetBlue brings an in-flight ebookstore to the airline’s passengers.

Free samples of select best-selling HarperCollins titles will appear in JetBlue’s new digital content platform, called “Fly-Fi,” allowing interested readers to purchase any titles they’d like to read in their entirety.

HarperCollins has moved aggressively to open new distribution channels for its titles since launching an online retail platform through its website this summer, a process the publisher now takes to the skies.


Related: Angela Tribelli, Chief Marketing Officer at HarperCollins, Joins DBW15

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Adobe Focuses in on Fixed Layout Export (Talking New Media)
The Adobe Creative Cloud will retire its Single Edition application next year, instead pushing the new fixed-layout EPUB export built into the latest version of InDesign for users creating illustrated and interactive ebooks.
Related: Get up to Speed on Adobe’s New Fixed-Layout Ebook Tools

Kindle Unlimited: Brazil or Bust? (The Digital Reader)
Amazon recently expanded its ebook subscription service to the UK, Spain and Italy. Rumor has it Amazon is now setting its sights on bringing Kindle Unlimited to Brazil early next year.
Related: Subscription Ebook Leaders on What’s Next for the Model at DBW15

The Year Ahead for Authors and Amazon (DBW)
For now, opinion is split on how well Kindle Unlimited compensates authors. But according to Scratch Magazine publisher Jane Friedman, Amazon heads into 2015 well positioned to continue incentivizing authors to publish exclusively with KDP Select. Meanwhile, Friedman says, some of “the savviest and most successful authors” are striking deals with major distributors independently.
Related: How Are Authors Publishing Today?–Take Our 2015 Author Survey

Kobo Pushes Self-Publishing in Europe (Pub Perspectives)
The European ebook market remains small and slow to take off, but interest in self-publishing is steadily gaining steam, and Kobo is moving to take good advantage of it with its Writing Life platform.

Agents Adapt to Self-Publishing (The Bookseller)
Rolling out a new set of best practices, the Association of Authors’ Agents aims to help standardize how agents offer support and services to the growing number of authors working outside of traditional publishing contracts.

Library Ebook Borrowing Doesn’t Spur Buying (The Bookseller)
In the UK, where library ebook lending is less extensive than in North America, a pilot program finds that patrons are keen to borrow titles but not to buy them through libraries’ e-lending systems. In the U.S., Simon & Schuster recently dropped the requirement that libraries using its own ebook lending platform must also offer users a purchasing option.

Ebook Retailers Face Off on Device Discounts (The Digital Reader)
Nook gets into the Black Friday spirit by dropping the price of its Galaxy Tab 4 Nook to $129. Here’s a roundup of ebook retailers’ discounts on devices as the holiday shopping season gets into high gear.

Social DRM Explained (Good E Reader)
Digital watermarking, or “social DRM,” predominates in the European ebook market but has only recently begun attracting attention on the opposite side of the Atlantic. As ebook distribution becomes increasingly global, publishers and distributors may soon need to become better acquainted with social DRM.


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