Authors United Mistaking Its Enemy?

shutterstock_214689337One author and industry watcher takes a close look at the complaints put forth by Authors United and draws that conclusion.

Bob Mayer argues it’s a mistake to take Amazon to task for suppressing book sales. The growing surge of new content into the marketplace–thanks partly to Amazon–creates both challenges and opportunities for everyone in the book business, but it also empowers authors to take greater individual charge of it.

For authors, at any rate, pressuring Amazon in its dispute with Hachette could be the wrong battle to wage.

Here’s Mayer’s take on why.

To get all the ebook and digital publishing news you need every day in your inbox at 8:00 AM, sign up for the DBW Daily today!

Children’s Publishing Drives Industry Growth (Pub Lunch)
Children’s and young adult fiction continue to fuel the most dramatic growth in publishing today. Publishers Launch Kids teams up with Digital Book World 2015 to take an inside look at the leading trends in the category.
Related: Ebooks, Children’s Titles Grow in 2014 | DBW15 Agenda

Six Steps to Connecting With Readers (DBW)
Successful book marketing is a matter of understanding your readers. Here’s how to gather insights and build a targeted marketing strategy.

Why Amazon Prime Growth Could Be Underestimated (Seeking Alpha)
A new survey suggests the service’s customer base is up to twice as large as is generally believed.

Amazon’s German Troubles Multiply (The Digital Reader)
Widespread strikes and more litigation land on the e-tailer’s doorstep in Germany.

Google Moves to Boost Mobile Purchases in India (Economic Times)
A new deal with Airtel, India’s largest mobile carrier, could dramatically widen Google’s mobile e-commerce, in turn boosting ebook sales.

Penguin UK Crowdsources Editorial Process (PubPerspectives)
The publisher opens up new and previously published content by author Stephen Fry for two months of open-source reader input, encouraging multimedia-driven approaches to the reading experience.

Google More “Dangerous” Than Amazon for Indie Booksellers? (PW)
Speaking at a conference this weekend, one expert explains what indie retailers have to fear from the largest players in the business.

Christian Self-Publisher Expands (PW)
Xulon Press teams up with Salem Communications to launch a new imprint for politically conservative self-published authors.

Webcast Today: Strategies for Digital Innovation (DBW)
Join Lumina Datamatics SVP for Content Technology John Wheeler at noon EST today for a free webcast exploring ways publishers can adapt to a rapidly changing digital ecosystem. Sign up.


Your email address will not be published. Required fields are marked *