Tablets Put Your Content into the Hands of Eager Students

shutterstock_91772387Classrooms at every level are adopting e-textbooks. And, this means your next content consumer could well be a student. 
DBW expert blogger Beth Bacon outlines some of the advantages that tablet learning affords those students:
Ebooks are more engaging than print; they’re interactive and at a minimum allow students to highlight text and make notes. Ebooks are all the same heft; students simply can’t be intimidated by a thick text with tiny font if every book they encounter is on a tablet device. Ebooks can readily accommodate special-needs students.
And, let’s face it, ebooks on tablets are just plain fun; they bring delight into the classroom. 
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The rest of the day’s top news:
Ingram CEO: Nook Dragging B&N Down (DBW)
Speaking candidly in front of a group of executives from Christian publishers, Ingram Content chairman and CEO John Ingram said he thinks Barnes & Noble should split into two companies and that Nook should be acquired by Microsoft.
When the Self-Published Authors Take Over, What Will Publishers Do? (Forbes)
Self-published ebooks are no longer a drop in publishing industry’s revenue bucket. Legacy publishers are responding by offering self-publishing services, signing successful self-published authors, and contriving new digital imprints. But it may not be enough.
U.S. Based Spanish-Language Publishers Have to Settle for Lower Profits Abroad (DBW)
In the Spanish-language market abroad, consumers expect to pay significantly less than U.S. readers do. But the Hispanic market can still be profitable. It simply requires an alternate approach.
Should the Spanish-Language Ebook Market Learn from U.S. English-Language Experience? (The Shatzkin Files)
According to publishing consultant and DBW partner Mike Shatzkin, narrative reading and enhanced content work well digitally both here and in Spanish-language markets. But big logistical issues loom large. An ebook market requires a device, a store, and a payment and, as Shatzkin points out, these elements aren’t well enough established in South America for ebook businesses to thrive – yet. 
Nook Forms Partnership With London Newspaper on Literacy (DBW)
Nook Media and the London Evening Standard have teamed up on a literacy campaign. Nook, for it’s part, will donate 1,000 e-readers. This endeavor from Nook maybe part literacy campaign, part recruitment effort. In a more direct attempt to get more UK consumers reading on its platform, Nook is selling the Simple Touch for just £29, at least temporarily. 
HarperCollins Launches Digital-First Mystery Line (DBW)
Witness has acquired 100+ titles and will publish the first ten in October of this year. The imprint will release e-shorts or digital singles as well, including Agatha Christie’s short stories. 

Women’s Fiction Blog Novelicious Launches Digital Imprint (Novelicious)
Launched by women’s fiction site, this new digital imprint is accepting submissions — authors earn 50% — and gearing up to “digitally re-issuing an awesome selection of Romantic Comedy Classics from the nineties and noughties.” The March Agency will handle UK print rights as well as translation rights. Related: Atomization of Publishing.
Copyright for the Digital Age (Authors Guild)
In March, Maria A. Pallante, Register of Copyrights, called for an overhaul of the U.S. copyright laws. She asked Congress to answer “what does and does not belong under a copyright owner’s control in the digital age?” This week House Judiciary Committee Chairman Bob Goodlatte announced plans to review the laws with an eye toward eventually making updates.
Former Bowker Prez. Michael Cairns Joins Vendor Publishing Technology as COO (DBW) 
Cairns claims 20 years experience in the digital publishing space. At Publishing Technology he’ll assume commercial responsibility for businesses including the pub2web hosting platform, Information Commerce Software and Heron e-learning.
Documentary Film Explores How Digital Has Changed Reading  (MediaShift)
“Out of Print” directed by Vivienne Roumani looks at how the shift to ebooks is affecting literacy, learning, research and culture. In interviews with publishing experts, historians, librarians, booksellers, and digital natives the film considers the end of print books.
Crowd-Funded Publishing is Hard Work (BookBaby)
Some 70% of last year’s KickStarter publishing projects failed. And, in his interview with Jim Foley, BookRiot’s Clinton Kabler explains why. 
DPL Partners with David Rumsey Map Collection (DPLA)
The recently launched Digital Public Library’s new partnership makes more than 38,000 historical maps and images available for free on Web. Rumsey hopes to set an example for others: “Private collectors have always helped to build libraries and now they can do the same with digital cultural assets.”
Digital Academic Publishing Looks Toward Investor Funding (Scientific American)
Print journals made way for online journals and open-access followed. PeerJ may be the next iteration of digital academic publishing. The model, funded first by subscriptions from contributing authors, hopes to pay the long-range editorial expenses of journal publication with outside investment dollars. 

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Image Credit: student reading image via Shutterstock.

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About DeannaUtroske

Deanna Utroske is the Content Producer at Digital Book World and an active member of New York Women in Communications, where she serves on the Integrated Marketing & Communications Committee. Previously, Deanna worked in the editorial office of Signs: Journal of Women in Culture and Society, a publication of the University of Chicago Press.


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