Spending on Digital Content on Tablets Soars, New Research Says

Print Friendly

Nearly a quarter of Americans spend $50 or more a month on digital content for their tablet computers and nearly 10% spend $100 or more, according to a new report.

There are now about 200 million tablets worldwide, according to the report from ABI Research, a global research firm, and a billion more on the way in the next five years. Unsurprisingly, the new research finds that tablet spending is much higher than smartphone spending.

“Tablets are quickly becoming the go-to transaction screen within the home,” said ABI Research mobile devices senior practice director Jeff Orr in a statement.

As the e-reading market shifts, publishers are spending more on advertising ebooks to consumers on tablets themselves.

To receive this information in your inbox every morning at 8:00 AM Eastern Time, subscribe to the DBW Daily below.

Related Posts:

  • No Related Posts Found

Leave a Reply

Your email address will not be published. Required fields are marked *

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>