READMILL PARTNERS WITH GUMROAD, ALLOWS AUTHORS TO DELIVER EBOOKS TO READERS IN ONE CLICK
Readmill integrates its Send to Readmill button with leading direct-to-consumer platform Gumroad, offering one-click buying to reading flow for digital publishers and their customers.
Readmill, the social reading platform, has today announced a partnership with Gumroad – a leading online direct-to-consumer platform founded by former Pinterest designer Sahil Lavingia, and backed by Kleiner Perkins and Crunchfund. The partnership will allow anyone selling ebooks through Gumroad to adopt a Send to Readmill button on their page, used for digital delivery directly to readers. The button, launched in mid 2012, transfers a purchased ebook to an iPad or iPhone in one click.
The partnership marks a signi!cant milestone for Readmill, which is already working with
independent publishers and retailers across the world to help bridge the gap between buying and reading. With the self publishing industry experiencing a triple digit growth spurt in the last five years, Send to Readmill aids in making this wealth of newly published work easily transferrable to digital devices.
Readmill co-founder and CEO Henrik Berggren said: “Allowing anyone to sell books super simply through Gumroad is very powerful and highly disruptive. We’re super excited to be teaming up with Gumroad, and allowing their sellers to get their books into the hands of readers as quickly and simply as possible.”
Sahil Lavingia, founder and CEO of Gumroad said: “Reading should be an open and shared experience, for both authors and readers. Readmill and Gumroad will help authors make money doing what they love — writing — selling directly to their readership — so they can continue doing what they love: writing more.”
Readmill today also announced partnerships with Faber Factory and Firsty Group, two other leading direct-to-consumer platforms. Alongside the Gumroad partnership, these build upon Readmill’s efforts to help independent publishers and retailers gain further traction and sell more books. The company is continually offering digital marketing opportunities through weekly giveaways, driving sales through referral traffic on the Readmill platform, and is looking to offer statistics on reading data and habits for authors and publishers later in the year.