The Association of American Publishers has put together an ambitious plan to have widespread retailer support of EPUB3 in six months.
When it comes to EPUB3, the reasons why reading systems providers (mostly major ebook retailers) don’t already accept one format between them can be confusing. If they did, it would make work flows and production for publishers much simpler.
With that in mind, the AAP has invited all of the major retailers to participate in its new initiative, which involves brainstorming sessions to prioritize which aspects of EPUB3 publishers want supported most, working groups to formulate details around prioritization and goals, and setting of deadlines.
Which publishers have agreed to participate thus far is still a secret. Some – also unknown – haven’t yet responded to the AAP’s invitation.
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The rest of the day’s top news:
Big Price Tag (PW)
Publishers have now paid about $166 million to settle their ebook price-fixing legal woes. More payout is on the way. Also, stay tuned for Apple damages.
More Digital Content in Libraries (DBW)
Hoopla, a digital content vendor is now out of beta and supplying libraries with video, music and audiobooks. Everything but ebooks. However, the company should have ebooks on offer soon.
Buzzfeed Books (Poynter.org)
The site that made itself famous with cats, GIFs and lists has more recently set its sights on serious journalism and analysis. It is now launching a books vertical.
Using Analytics to Attract and Engage New Readers (DBW)
Online media companies are using data to figure out how readers are finding them and engaging with them. Book publishers have a lot to learn from them and about how to use data in general.
Ebook App Trends: Delayed Gratification (DBW)
Kids want everything right away. This truth is best illustrated by the way tablets work: You touch something and it reacts. But what if interactivity in tablet reading is distracting? One innovative app publisher has a solution. Related: Building a Successful Ebook App – Case Study.
Textbook Publishers Fight Back (NBC News)
Regular readers of this newsletter will know about much of what’s happening in digital higher education today. That said, this is a good explainer in how publishers are trying to make digital textbooks pay.
Google Enters Digital Textbook Market (Techcrunch)
Google is launching an ambitious new digital textbook initiative with five of the largest higher ed publishers in the world. Basically, Google is bringing textbooks to the Play store so that students can buy and rent the material easily on their Android devices.
The Week That Was (Good E Reader)
Good E Reader and DBW discuss a big milestone for Goodreads, J.K. Rowling and more. Give a click for a good summary of the week that was.
From Ashes to Ebooks (DBW)
This is a fun summer story: An children’s ebook publisher that literally rose from the ashes of a tragic fire.
Spain Discovers Ebooks on the Beach (The Olive Press)
Ebooks are becoming popular for beach-goers in Spain. You can carry a lot of books with you and buy a new one as soon as you are done with an old one. Sure, but you can’t just drop your iPad into the sand as you gallop spontaneously toward the ocean. We’re sure they’ll figure that one out.
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