In an email to DBW, a company spokes person described the app interface: “With an emphasis on superior user experience, Oyster’s elevated design and typography are re-imagined for the iPad. A custom dark blue-lit background makes night reading easy on the eyes and helps dull reflection, encouraging readers to get lost in their book.”
In addition to the app itself, Oyster announced a two new service features. One, the app is available for public download and users don’t need an invitation any more. Two, a free trial is available. As subscription ebook services are still fairly new to market, this will likely help the company acquire new members who wouldn’t otherwise try out the service.