Ed Tech Start-up Copia Partners With Neebo to Reach College Store Customers

Related: When Will We See Mass Adoption of Digital Classrooms? September 2014

[Press Release]

NEEBO, INC. PARTNERS WITH COPIA INTERACTIVE, LLC TO DELIVER UNIQUE FACULTY, STUDENT ENGAGEMENT SOLUTION
New Neebo Student Network offers digital and print course materials, supported by
digital classroom and community experiences

Neebo, Inc. (NEEB*), an industry leader in solutions for the college store marketplace, today announced a partnership with Copia Interactive, LLC, provider of a socially driven digital content platform that offers customized, interactive solutions for students and educators, to deliver a student network that brings students and faculty together through virtual classrooms and exclusive digital communities, while facilitating the use of course materials of any type, print or digital.

“The textbook market has begun the progression from needing passive book providers to becoming an ecosystem of rich content, organizational tools, homework help, digital note sharing, and social connections,” said Jon Otterberg, Chief Strategy Officer of Neebo, Inc. “Students and faculty aren’t just looking for textbooks anymore. They want print and digital course material options and a digital learning experience that enriches the classroom for all students, regardless of the type of textbook they purchased. By deeply integrating Copia’s best-in-class technology into our infrastructure, Neebo.com and our college stores will be able to provide students the digital learning experience they are looking for.”

The new solution, coined the Neebo® Student Network™, will include Neebo-integrated virtual classrooms, collaborative online communities, and an interactive digital reader—all powered by Copia’s innovative technology. The solution includes note taking, discussion boards, student and faculty interaction tools and the ability for educators to implement quizzes and other assessment methods for individuals or groups of students. Through the Neebo Community, students and faculty can create exclusive groups to interact with each other around any topic, including content, courses and/or schools.

“Higher education students have and will continue to demand choice in course material format. So, for the foreseeable future, higher education will happen in a ‘mixed format’ classroom. This partnership allows us to deliver the rich, interactive benefits of digital textbooks to the large majority who prefer the print version,” said Nate Rempe, Chief Technology Officer of Neebo, Inc. “Students can choose to use print or digital content in the Neebo Classroom, and both will be able to take advantage of digital collaboration, discussion and interaction.”

According to the “College Student Tracking Survey,” conducted by Crux Research, an independent research firm that tracks college students’ purchase habits nationwide, 19 percent of all textbook units were rentals, and 5 percent were digital in spring 2013. Textbook rental units were up 5 percent, and digital units were up 1 percent compared to spring 2012.

“The mixed content environment of the Neebo Student Network highlights the strengths and flexibility of our educational technologies,” said Ben Lowinger, EVP of Copia. “Copia is much more than its vast library of digital content – we provide educational solutions for the classrooms of today and tomorrow. Working together with Neebo, we will offer students a comprehensive, technologically-leading education platform that will include all the content they need in the format they are most comfortable with, along with our suite of educational tools that will enhance and differentiate the Neebo Student Network learning experience.”

For more information about Neebo, Inc. visit http://www.nebook.com. For more on Copia Interactive, LLC visit http://www.thecopia.com.

About Neebo, Inc.
Neebo, Inc., operating under several proprietary names including Nebraska Book Company, Inc. and Neebo, began in 1915 with a single college store near the University of Nebraska campus and is still headquartered in Lincoln, Neb. All of the company’s offerings focus on making college, one of life’s best experiences, even better. Nebraska Book Company sells more than 6 million textbooks annually and provides consultative services to help independent and institutional stores better serve its guests. Operating hundreds of “Neebo-powered” college stores across the country, Neebo serves more than 2 million students and other guests with its retail services nationwide. In addition, Neebo.com continues to grow as one of the most popular textbook and college apparel websites. The company also installs and supports more than 1,600 technology platforms and e-commerce sites at more than 2,500 stores. Additional information can be found at http://www.nebook.com.

*Neebo, Inc. common stock is not listed, traded or quoted on any U.S. stock exchange or the OTC markets; however, trades in Neebo, Inc. common stock are reported on the OTC Grey Market under the symbol NEEB.
About Copia
Copia (www.thecopia.com) is a device-agnostic platform that gives educators the ability to transform any classroom into an interactive learning environment. With a suite of essential social networking tools and an immense array of enhanced educational and supplemental content from major and independent publishers, Copia’s digital learning platform represents an end-to-end solution for any educator seeking to increase interaction, individualized instruction, and performance inside and outside the classroom.

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