Behind the Scenes of Book App Creation

behindThanks to the prevalence of tablets and smart phones, apps are increasingly a viable choice for digital publishing.

Apps bring library books to readers, textbooks to students, recommendations from social media influencers, and more.

But what goes into a successful app? How do profitable storybook apps get made? The first step, story creation, may be the most important. But children’s publishers and really everyone looking to build a successful app will learn from the analysis presented here by experts at Wasabi Productions.

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The rest of the day’s top news:

Librarians Respond to Pew Study (The Digital Shift)
Following the recent report on libraries from the Pew Research Center’s Internet & American Life Project, some librarians are concerned with who and what the study focuses on.

Academic Publishers Look to Big Data and Online Learning (PubPerspectives)
At last week’s International Association of Science Technical & Medical Publishers conference, attendees discussed using data for scientific research, how massive open online courses or MOOCs are changing education, and ways to better data citation.

Amazon Reduces Price on the Seven-Inch Kindle Fire HD (TeleRead)
The tablet is for sale at $179 in what Amazon is calling a Mother’s Day promotion. But there is speculation that this foretells the coming of 10-inch Kindle Fire tablet.

Farrar, Straus and Giroux to Publish Ebooks from Carlos Fuentes (PW)
The publisher will release 20 titles next week. This will be the first time Fuentes work is offered digitally in the U.S.

Open Road to Publish Ebooks by Novelist and Historian Mary Renault (DBW)
Previously out-of-print and popular titles by Renault will now be available as ebooks from Open Road Media. The publisher will make several of her historical novels available this summer, and in Spring of next year her post–World War II novels will be published digitally.

Publishers’ Fate in Borders’ Bankruptcy Still Uncertain (PW)
Penguin, Hachette, and Simon & Schuster top the list of unsecured publishing creditors that Borders owes. (The 20 largest as well as the claim amounts are here.) Some publishers are going after the full amount, while others are choosing to settle with Borders. When the bankruptcy will finish is anyone’s guess.

Marketplace Fairness Act Goes to the House (Shelf Awareness)
The act would require retailers, like Amazon, that make over $1 million in out-of-state sales to collect state and local sales taxes. It’s just passed the Senate, is now headed to the House, and the President has promised to sign the act. The debate in the House, however, isn’t likely to go smoothly.

Hugh Howey Reacts to James Patterson’s Plan to Save Books (Tampa Bay Times)
Howey is glad that Patterson has invigorated the conversation, but he believes the industry is growing thanks to ebooks and self-publishing. Howey points out that now publishers need to compete in several areas at once to remain relevant.

Hear more from Howey on the state of publishing in this DBW conference video.

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About DeannaUtroske

Deanna Utroske is the Content Producer at Digital Book World and an active member of New York Women in Communications, where she serves on the Integrated Marketing & Communications Committee. Previously, Deanna worked in the editorial office of Signs: Journal of Women in Culture and Society, a publication of the University of Chicago Press.


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