Tipping Point Reached or Will E-Book Sales Spike in First Quarter?

By Rich Fahle, Founder, Astral Road Media, @richfahle

Despite the flattening of the e-book sales growth curve in 2011, there is no going back to the way things were for publishers, said Mike Shatzkin at the Digital Book World Conference in New York.

Sitting down with Digital Book World for an exclusive video interview, Digital Book World conference co-chairman and publishing consultant Shatzkin spoke about the doubling of e-readers and tablets owned by consumers and how it might affect e-book sales figures, which reportedly showed slower growth in 2011 than in previous years. Will we see a first-quarter spike after the glut of new devices flooding the market?

This is part of a series of video interviews from Digital Book World, created by DigitalBookWorld.com and Rich Fahle at Astral Road Media.

A joint production of Digital Book World and Astral Road Media: http://www.astralroad.com/. Founded by Rich Fahle, Astral Road Media is a full-service digital media agency, providing content strategy, design, video production, and other creative forms of social outreach for authors and content creators of all types.

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Rich Fahle

About Rich Fahle

Rich Fahle is Founder & CEO of Astral Road Media, an innovative marketing services agency for authors, artists, and other content creators. He is also the founder of Bibliostar.TV, a new video portal for authors and books. At Astral Road, he oversees the implementation of author marketing strategies that fully capitalize on the emerging digital marketplace, including platform and content strategy development, streaming video and audio production, website development, and digital publishing guidance. Prior to Astral Road, Fahle was Vice President, Digital Content, E-Commerce and Entertainment for Borders, Chief Spokesman and Media Relations Manager for the cable TV network, C-SPAN and a manager at Kramerbooks, in Washington, DC.


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