Sources: Amazon to Slash Prices on Kindle in Brazil to Gain Market Share

PublishNews Brazil has the story (Amazon to Offer Cut Price Kindle in Brazil):

Amazon intends to sell the Kindle in Brazil for R$199 (US$115) when it begins operations in the country later this year. The company is also considering selling the Kindle for as low as R$149 in a move to gain market share, according to people familiar with the negotiations being done with the company. To reach that price, however, remains a big challenge in a country with high taxes and, in general, very high operating expenses.

Read the full story at PublishNews Brazil.


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