Pottermore on Track for $60 Million Year
According to The Booksellers, Pottermore sold £3 million worth of Harry Potter e-books in its first month, nearly $5 million. If that number holds month-to-month for a full year, Pottermore will make $60 million in 12 months (Pottermore e-book store sells ‘£3m in first month’):
The Pottermore e-book store sold £3m-worth of Harry Potter e-books in its first month, the company’s chief executive has revealed, while the Pottermore experience, which allows fans to explore the Harry Potter universe online, added five million new users in the two weeks since its own launch on 14th April.
Read more at The Bookseller.