The genesis of Thad McIlroy’s new e-book about Barnes & Noble was reporting he did for Digital Book World in December and January:
Stripping Covers off The Hunger Games:
How 7 Billionaires are Deciding the Future of Book Publishing in America
For release March 26, 2012, 9:00 AM EDT.
San Francisco & Vancouver – Stripping Covers off The Hunger Games tells the inside and up-to-the-minute story of the seven billionaires whose investment decisions control Barnes & Noble’s future, and through Barnes & Noble, the future of bookselling and of book publishing in America.
You watched the destruction of Borders bookstores as the money men took over. Nearly 20,000 jobs and 500 bookstores gone. Seven wealthy men have taken over Barnes & Noble: Len Riggio, John Malone, Ron Burkle, Daniel Tisch and Jeff Bezos, each in starring roles. Michael Milken, Bill Clinton and Ashton Kutcher appear in supporting roles.
Stripping Covers off The Hunger Games goes behind the scenes at Barnes & Noble, behind the scenes with seven billionaires, behind the massive lawsuits, and strips the cover off an industry in crisis. These billionaire horse traders fly around the world in private jets while Barnes & Noble’s part-time baristas fret about their health benefits – their average pay is $8.08/hour.
In February a Barnes and Noble manager stripped covers off 100 copies of The Hunger Games. A staff member posted on an online bulletin board wondering why the manager ordered The Hunger Games paperbacks returned to the publisher for credit. Was it because Barnes and Noble, desperate to compete with Amazon, wanted to promote only the ebook version of this huge bestseller, with a hit movie just around the corner?
Stripping Covers off The Hunger Games shows how the explosive growth of ebooks is destroying a publishing industry ill-prepared for rapid change. Seven billionaires see a huge opportunity here, a chance to save a fading business or even better, to build an successful new one. But is this a battle only Amazon can survive?
Journalist Thad McIlroy has poured over the court records, the financial documents and thousands of news clippings to uncover a story that’s never been pieced together before, the true story of the future of book publishing in America.
The book is available from all leading online resellers including
And Amazon: http://www.amazon.com/Stripping-Covers-Hunger-Games-ebook/dp/B007O41VV2/
Thad McIlroy has been covering business and publishing technology for over three decades. His work has appeared in The Financial Post, Canadian Business, Printing Impressions and The Seybold Report. He is the author of Adobe’s Designs on Web Analytics: The Omniture Acquisition (2009) and the Composition, Design, and Graphics chapter for The Columbia Guide to Digital Publishing (Columbia University Press, January, 2003). McIlroy is on the editorial board of the journal Learned Publishing and the Canadian literary journal, Geist.