Kobo Partners With Major IT Retailer in Germany

[Press Release]

KOBO EREADERS NOW AVAILABLE AT EXPERT RETAIL STORES ACROSS GERMANY

Full family of Kobo eReaders and accessories hit shelves – give the gift of reading this holiday season
December 19, 2012
Categories: Corporate, Kobo Glo, Kobo Mini, Kobo Devices, Kobo Apps, Kobo Touch

Kobo Inc., a global leader in eReading with more than 10 million users, today announced that it has partnered with expert AG, one of the biggest IT retailers in Germany, to bring the award-winning Kobo E Ink eReaders and accessories to German consumers. Under the agreement, expert will offer the Kobo Touch, Kobo Glo and Kobo Mini both online and in select stores just in time for the holidays. The Kobo Touch is now available and the Kobo Glo and Kobo Mini eReaders will hit shelves throughout Germany mid-December.

“expert AG is a great partner for Kobo heading into the holiday season,” said Thorsten Schröer, Director of Sales for Europe, Kobo Inc. “With stores across the country, expert is perfectly positioned to support the growing demand of the German eReading market. We are looking forward to working together and making this holiday season a great one for people who love to read.”

“We’re excited to be offering the full line of Kobo eReaders to German consumers just in time for the holiday season,” said Volker Müller, Chairman, expert AG. “Our professional in-store sales team is available to provide expert advice to help booklovers choose the eReader that best suits them.”

With this announcement, expert AG joins Kobo’s key retail partners, including such companies as WHSmith, Best Buy, Walmart, Indigo, Fnac, Mondadori, Livraria Cultura, Libris and many more, bringing eReading services and devices to more than 10 million users in 190 countries.

THE KOBO TOUCH – THE MOST NATURAL READING EXPERIENCE
The award-winning Kobo Touch, named Wired Magazine’s 2012 Editor’s Pick for Best eReader, makes eReading easier than ever. With its amazing touch screen experience, the Kobo Touch is thin and light, travels comfortably anywhere, and is easy on the eyes – even in bright sunlight. It weighs only 185 grams and has a battery life of up to one month and holds up to 1,000 eBooks. Like all Kobo eReaders, the Kobo Touch supports English, French, Dutch, German, Spanish, Italian, Japanese and Portuguese languages, making it the international eReader of choice. The Kobo Touch is now available for the great price of €99.99.

THE KOBO GLO – READ COMFORTABLY DAY OR NIGHT
The front-lit Kobo Glo eReader, is the next generation in eReading. Offering one of the most innovative embedded reading lights in the market; Kobo ComfortLight technology is designed to provide a soft, relaxing, even, and adjustable experience – so people can relax and read anytime – day or night. The Kobo Glo includes a built-in SD slot to expand memory and has a durable high-resolution screen and customizable page-turning features, making it the perfect eReader for the book or comic lover. The Kobo Glo uses E Ink technology, customizable fonts and a no-glare XGA high-resolution 6” E Ink screen that is just like reading print on paper. The reader connects easily to Wi-Fi allowing consumers to explore and discover recommendations in the Kobo eBookstore, and with a battery life of one month (ComfortLight on or off) people can read for extended periods of time. The Kobo Glo will be available mid-December for €129.99.

KOBO MINI – SMALL IS A BIG DEAL
The Kobo Mini is the world’s smallest and lightest full-featured E Ink eReader available today, offering the full Kobo experience at a great value. Proving that great things come in small packages, the 5” Kobo Mini easily fits in your purse or pocket and is loaded with all of the amazing features Kobo customers have come to know and love. Just like reading print on paper, the no-glare 5” E Ink screen is easy on the eyes – even in bright sunlight. The Kobo Mini is available in Black or White with the option to buy interchangeable SnapBacks in pink, teal and purple. Perfect for people on-the-go, young adults, and easy for first-time readers to hold and read, the highly portable Kobo Mini holds up to 1,000 eBooks. The Kobo Mini will be available mid-December for €79.99.

KOBO APPS
Kobo offers readers the freedom to choose how they want to read, whether it’s on an eReader or through Kobo’s free eReading applications available for most devices including smartphones, tablets, laptops and desktops. Content purchases are stored in the Kobo cloud, making the Kobo library accessible anytime, anyplace.

About Kobo Inc.
Kobo Inc. is one of the world’s fastest-growing eReading services offering more than 3-million eBooks, magazines and newspapers. Believing that consumers should have the freedom to read any book on any device, Kobo has built an open-standards platform to provide consumers with a choice when reading. Inspired by a “Read Freely” philosophy and a passion for innovation, Kobo has expanded to 190 countries, where millions of consumers have access to localized eBook catalogues and award-winning eReaders, like the Kobo Touch. With top-ranked eReading applications for Apple, BlackBerry, Android, and Windows products, Kobo allows consumers to make eReading social through Facebook Timeline and Reading Life, an industry-first social experience that lets users earn awards for time spent reading and encourage others to join in. Headquartered in Toronto and owned by Tokyo-based Rakuten, Kobo eReaders can be found in major retail chains across the globe. For more information, visit www.kobo.com.

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