In three words: what does discoverability mean to you?

Contributors:

A tremendous thank you to, and round of applause for, our wonderful contributors.

• Bella Andre – Fans, covers, metadata. – Best-selling author
• Bob Mayer – Great writing, characters. – NY Times best-selling author and founder of Cool Gus Publishing
• Jean Kaplansky – Needle. Haystack. Go! – Solutions architect, Aptara
• Karol Gajda – Unique, relatable, personal. – Founder of OnlyIndie.com
• Kate Rados – Whoever’s loudest wins. – Group Digital Marketing Director, F+W Media
• Leigh Ann Ambrosi – Essential or perish. – Vice president, brand publishing, Crown Publishing Group
• Matteo Berlucchi – Recommendation marketplace, non-algorithmic. – CEO of London-based social e-bookseller aNobii
• Mindy Stockfield – Taste-Tweet-Buzz. – Vice president, digital, Hyperion
• Nicholas Callaway – Discoverability equals vulnerability. – CEO of Happy, a New York-based lifestyle app developer
• Rebecca T. Miller – Metadata gets sexy. – Editor-in-chief of School Library Journal
• Richard Curtis – Sometimes happy accidents. – President of Richard Curtis Associates
• Rick Richter – Metadata, Brands, Cross-selling. – CEO of Ruckus Media Group
• Sanj Kharbanda – Metadata, marketing, hand-selling. – Vice president of digital strategy at Houghton Mifflin Harcourt
• Sarah Burningham – Smarter, not louder. – Founder of Little Bird Publicity
• Thad McIlroy – Easy to find – Vancouver-based digital publishing consultant

About In Three Words:

Produced by Winning Edits, In Three Words is an ongoing series chronicling sharp insights from smart writers, publishing thought-leaders, media theorists and other “book people” about pressing questions of the day.

What does discoverability mean to you? is a special edition produced in partnership with Digital Book World.

Recent In Three Words Editions:

• 005: What does a good book represent?
• 004: What does a good writer do best?
• 003: What is the future of books?

In Three Words publications are licensed under a Creative Commons License. Feel free to share the work anywhere, please just link back here.

Now it’s your turn. What are your three words? Share in the comments.

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Learn easier and better ways to reach more readers at the Digital Book World Discoverability and Marketing Conference in New York on September 24 and 25. Register today!

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About Matt Gartland

Matt Gartland is the founder and managing editor of Winning Edits, an editorial agency helping business-minded authors compete in today’s new book economy. For useful insights, advantageous advice, and unmissable news about the arts and business of books, join his free DIY Book Development Dispatch.

View all posts by Matt Gartland →

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