Fortune: Amazon Has E-Book Imposter Problem

According to Fortune, Amazon might have a problem with e-book knock-offs of popular titles, like Thirty-Five Shades of Gray (Amazon’s knock-off problem (35 Shades of Grey, anyone?)):

Perhaps it should be called Spamazon.

Until recently, if you had typed “Steve Jobs Isaac” into the online retailer’s search box, the first choice that popped up wasn’t the best selling book by Walter Isaacson, but instead one with the same name and a similarly sounding author, Isaac Worthington. The book appears to be selling, even though Amazon’s one reviewer gives the book a single star and calls it a “poorly produced pamphlet.” Presumably, Worthington’s book is based on exclusive interviews with Jeve Stobs.

There are a number of books on Amazon with similar titles to much more popular ones. Fifty Shades of Grey, the steamy romance novel that has created buzz around the world, is the No. 1 selling book on Amazon. Also available on Amazon: Thirty-Five Shades of Grey. Both books are written by authors with two first initials – E. L. James and J. D. Lyte – and both are the first in a trilogy about a young girl who falls for an older, successful man with a taste for domineering sex. The publisher of the bestseller Fifty says the book is “a tale that will obsess you, possess you, and stay with you forever.” The author and publisher of Thirty-Five, which came out in early April, apparently believe that description fits their book as well, word-for-word. Also selling on Amazon is I am the Girl with the Dragon Tattoo and Twilight New Moon. Neither is the book you are likely looking for.

Read much more at Fortune.

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